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Glow in the Dark Hair Accessories

Maybe

The top 5 brands take only 38% of clicks. But prices span $5.18–$825.53, mostly outside the sweet spot, so Glow in the Dark Hair Accessories is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$90K/yr130K searches / yr
90-day growth
+10.7%search demand this quarter
Competition
30%top-5 click share · 42 brands · 52 sellers

Flapen Score

Glow in the Dark Hair Accessories against its category

The dotted line is the Beauty & Personal Care average. Past it, Glow in the Dark Hair Accessories is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glow in the Dark Hair Accessories market on Amazon at a glance

Shoppers on Amazon United States searched for Glow in the Dark Hair Accessories 130K times last year and spent an estimated $90K. The top 5 brands take 38% of clicks. Demand peaks in Oct. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
+10.7%
Conversion, latest week
2.5%
Market size, estimated
$90Ka year
Peak month
October2.3× the quietest month
Top search term
glow in the dark hair accessories34K searches a year

02 · Price

A sale here is worth $27.46.

Listings sell for $27.46 on average, from $5.18 to $825.53. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $27.46 that is $0 to $3K a year per listing.

Average price
$27.46inside the $15 to $100 sweet spot
Price range
$5.18–$825.53
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #1,853 within Clips & Barrettes. It carries 2,336 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#1,853in Clips & Barrettes
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
2,336per listing
Listings tracked
59

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Glow in the Dark Hair Accessories products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

52

Top-5 brand share

38%

Top 20: 82%

Top-5 click share

30%

Top 20: 66%

Open market

57%

  • Brand 19%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Glow in the Dark Hair Accessories search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.3×

Search terms

Top Glow in the Dark Hair Accessories search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glow in the dark hair accessories34K/yr
  • glow hair accessories15K/yr
  • light up hair clips19K/yr
  • glow in the dark hair clips10K/yr
  • led hair clips10K/yr
  • glow hair7K/yr
  • led hair7K/yr
  • hair lights8K/yr
  • light up hair bow6K/yr
  • light up hair extensions6K/yr

Reviews and returns

What reviews say buyers love and hate about Glow in the Dark Hair Accessories

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Brightness/Shine/Glow”
1.9%of orders come back
“No glow”
A buyer, on “Brightness/Shine/Glow”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Glow in the Dark Hair Accessories questions

Answered from the same tracked data.