Glow Haven Eye Mask

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -34.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

40K

Growth, 90 days vs prior 90

-34.9%

Conversion, latest week

5.3%

Market size, estimated

$49Ka year

Top search term

deep collagen eye mask9K searches a year

Listings sell for $23.00 on average, from $10.26 to $34.91. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $23.00 that is $2K to $6K a year per listing.

Average price

$23.00inside the $15 to $100 sweet spot

Price range

$10.26–$34.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #208 within Eyes. It carries 2,882 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

75%

Out of stock, average day

15.4%

Average rank

#208in Eyes

Average rating

4.08 starsAmazon United States average 4.42 stars

Average reviews

2,882per listing

Listings tracked

16

11 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

6Amazon's first-year sales bar

Average brand age

31 months