Glossier Mascara

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved +7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $180K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

+7.3%

Conversion, latest week

14.3%

Market size, estimated

$180Ka year

Peak month

November3.6× the quietest month

Top search term

glossier mascara26K searches a year

Listings sell for $21.96 on average, from $9.62 to $28.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $21.96 that is $5K to $11K a year per listing.

Average price

$21.96inside the $15 to $100 sweet spot

Price range

$9.62–$28.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$5K–$11K

Returns

0.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Eyes. It carries 26,263 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#137in Eyes

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

26,263per listing

Listings tracked

8

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

80 months