Glitter Eyeliner

Shoppers searched for this 323K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

323K

Growth, 90 days vs prior 90

-12.3%

Conversion, latest week

3.1%

Market size, estimated

$96Ka year

Peak month

December1.5× the quietest month

Top search term

glitter eyeliner148K searches a year

Listings sell for $9.47 on average, from $2.25 to $24.41. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.47 that is $947 to $2K a year per listing.

Average price

$9.47under the $15 to $100 sweet spot

Price range

$2.25–$24.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$947–$2K

Returns

1.4%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #249 within Eyes. It carries 6,336 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

3.6%

Average rank

#249in Eyes

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

6,336per listing

Listings tracked

60

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months