glaze lip oil candy apple
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.20avg listing price — sweet spot $15–$100
Price range
Bad$6.03–$17.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad76%top-5 click share — a locked-up shelf
Review moat
Bad20,235.43avg incumbent reviews — the moat a new listing must climb
Growth
Bad-23.3%90-day search growth — must beat 0% to launch
Market size
Bad$40K$40K/yr · 131K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, glaze lip oil candy apple is a $40K/yr Amazon United States market (131K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 29/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
glaze lip oil candy apple market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $51K–$61K
- units × avg price
- Conversion rate
- 3.0%
- Avg BSR
- #241
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 1.4%
- Avg brand age
- 33 months
- Avg seller age
- 136 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
45
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- NYX PROFESSIONAL MAKEUP93%
- Lissymuse4%
- Loobexery3%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.5×
Top glaze lip oil candy apple search terms
- fat oil41K/yr
- fat lip oil30K/yr
- fat oil lip gloss52K/yr
- lip drip2K/yr
- fat oil lip drip4K/yr
- lip gloss fat oil2K/yr
Top glaze lip oil candy apple products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip Moisturizing Lip Oil Gloss Vegan Tinted Formula Up to 12 HR Hydration - Newsfeed (Rose Nude)
NYX PROFESSIONAL MAKEUP$8.144.5★39,470 rev
NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip Moisturizing Lip Oil Gloss Vegan Tinted Formula Up to 12 HR Hydration - Missed Call (Sheer Pink)
NYX PROFESSIONAL MAKEUP$8.234.5★39,470 rev
NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip Moisturizing Lip Oil Gloss Vegan Tinted Formula Up to 12 HR Hydration - My Main (Clear)
NYX PROFESSIONAL MAKEUP$8.344.5★39,470 rev
NYX PROFESSIONAL MAKEUP Fat Oil Body Oil in Caramelt Mami Caramel Scented Body Glow Moisturizer With Vitamin E for 24HR Hydration and Glowing Skin Bronzed Finish Vegan & Cruelty-Free
NYX PROFESSIONAL MAKEUP$17.554.2★328 rev
NYX PROFESSIONAL MAKEUP Fat Oil Slick Click Lightweight Buildable Pigmented Vegan Lip Balm - No Filter Needed
NYX PROFESSIONAL MAKEUP$8.934.4★5,694 rev
Newest
by launch dateNYX PROFESSIONAL MAKEUP Fat Oil Body Oil in Caramelt Mami Caramel Scented Body Glow Moisturizer With Vitamin E for 24HR Hydration and Glowing Skin Bronzed Finish Vegan & Cruelty-Free
NYX PROFESSIONAL MAKEUP$17.55328 rev
NYX PROFESSIONAL MAKEUP Fat Oil Hand & Body Lotion in Suga Baddie Vanilla Lotion with 24HR Hydration Lightweight Body Moisturizer With Avocado Oil Vegan & Cruelty-Free
NYX PROFESSIONAL MAKEUP$11.6088 rev
NYX PROFESSIONAL MAKEUP Fat Oil Body Butter in Caramelt Mami Caramel Scented Body Cream with Avocado Oil and Shea Butter for 24 HR Hydration Fast Absorbing Whipped Formula Vegan & Cruelty-Free
NYX PROFESSIONAL MAKEUP$14.70158 rev
NYX PROFESSIONAL MAKEUP Fat Oil Body Oil in Coconut Cutie Coconut Scented Body Glow Moisturizer With Vitamin E for 24HR Hydration and Glowing Skin Golden Finish Vegan & Cruelty-Free
NYX PROFESSIONAL MAKEUP$17.84328 rev
NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip Moisturizing Lip Oil Gloss Tinted Formula & Up to 12 HR Hydration Vegan & Cruelty-Free - Caramelt Mami (Bronze)
NYX PROFESSIONAL MAKEUP$9.2239,470 rev
Trending
90-day click momentumNYX PROFESSIONAL MAKEUP Fat Oil Body Oil in Coconut Cutie Coconut Scented Body Glow Moisturizer With Vitamin E for 24HR Hydration and Glowing Skin Golden Finish Vegan & Cruelty-Free
NYX PROFESSIONAL MAKEUP$17.844.2★
Lissymuse Hydrating Fat Lip Oil Gloss Set 4pcs Non-Sticky Moisturizing Smooth Glossy Finish Lip Glow Oil Tinted Plumping Butter Lipgloss Long Lasting Lips Balm - Lips Care Stuff for Women Girls Teen
Lissymuse$6.034.5★
NYX PROFESSIONAL MAKEUP Fat Oil Hand & Body Lotion in Suga Baddie Vanilla Lotion with 24HR Hydration Lightweight Body Moisturizer With Avocado Oil Vegan & Cruelty-Free
NYX PROFESSIONAL MAKEUP$11.604.5★
NYX PROFESSIONAL MAKEUP Fat Oil Body Oil in Caramelt Mami Caramel Scented Body Glow Moisturizer With Vitamin E for 24HR Hydration and Glowing Skin Bronzed Finish Vegan & Cruelty-Free
NYX PROFESSIONAL MAKEUP$17.554.2★
NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip Moisturizing Lip Oil Gloss Tinted Formula & Up to 12 HR Hydration Vegan & Cruelty-Free - Caramelt Mami (Bronze)
NYX PROFESSIONAL MAKEUP$9.224.5★
What buyers say about glaze lip oil candy apple
What buyers praise and complain about, mined from review topics.What buyers love
“The fragrance is fantastic”
“Color is so pretty”
“Very moisturizing”
“gives a pretty glow”
“Soft skin”
“It works great to give a nice glow to my skin”
“Overall, its a great quality oil, gives that big bold shiny look”
“worth the money”
“They're non oily”
“shea butter because it actually keeps dry areas smooth all day”
What buyers complain about
“Completely different color”
“Sticky dont buy it”
“only thing Id say is it smells a little weird”
“not very moisturizing at all”
“slightly oily feeling”
“could be less money”
“Not what I expected”
“Heavy texture”
“I noticed the applicator was a bit messy”
“does not last”
Top return reasons
Common questions
- Is glaze lip oil candy apple profitable to sell on Amazon United States?
- The niche generates $40K/yr across 14 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is -23.3%. Flapen's verdict: Skip it (29/100).
- How competitive is the glaze lip oil candy apple niche?
- 3 brands and 45 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in glaze lip oil candy apple?
- Top complaints mined from reviews: Color, Adhesion/Stickiness, Smell. The return rate is 1.1%.
- When does demand for glaze lip oil candy apple peak?
- Demand peaks in Nov–Dec; the busiest month runs 4.5× the quietest.
- What does it cost to enter the glaze lip oil candy apple niche?
- Listings span $6.03–$17.84; the average listing price is $10.20 (sweet spot $15–$100). The average incumbent carries 20,235 reviews — the moat a new listing must climb.