gingham gorgeous bath and body works
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Great141.42avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.82avg listing price — sweet spot $15–$100
Price range
Great$10.58–$34.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Competition
Bad76%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$72K$72K/yr · 69K searches
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, gingham gorgeous bath and body works is a $72K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
gingham gorgeous bath and body works market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- $79K–$99K
- units × avg price
- Conversion rate
- 5.3%
- Avg BSR
- #703
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 36 months
- Avg seller age
- 148 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
121
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Bath & Body Works89%
- White Barn11%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.1% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.3×
Top gingham gorgeous bath and body works search terms
- gingham gorgeous bath and body works33K/yr
- gingham gorgeous13K/yr
- bath and body works gingham gorgeous9K/yr
- gingham gorgeous perfume6K/yr
- gorgeous bath and body works6K/yr
- gingham gorgeous bath and body works perfume1K/yr
Top gingham gorgeous bath and body works products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bath & Body Works Gingham Gorgeous Fine Fragrance Mist Body Spray & Perfume for Women Long-Lasting Personal Fragrance Pink Strawberries Peony Blooms and Peach Nectar Scent 8 fl oz - 1 Pack
Bath & Body Works$14.914.8★555 rev
Bath & Body Works Gingham Gorgeous Body Cream Ultimate Hydration Moisturizer with Shea Butter & Hyaluronic Acid for Dry Skin Pink Strawberries Peony Blooms and Peach Nectar 8 oz - 1 Pack
Bath & Body Works$13.924.8★221 rev
Bath & Body Works Gingham Gorgeous Trio Gift Set - Fragrance Mist - Body Lotion - Shower Gel - Full Size
White Barn$34.464.7★152 rev
Bath & Body Works Gingham Gorgeous Fine Fragrance Mist Body Spray & Perfume for Women Long-Lasting Personal Fragrance Pink Strawberries Peony Blooms and Peach Nectar Scent 8 fl oz - 2 Pack
Bath & Body Works$27.614.5★49 rev
Bath & Body Works Gingham Gorgeous Body Lotion Lightweight Daily Moisturizer with Shea Butter & Coconut Oil Pink Strawberries Peony Blooms and Peach Nectar Scent 8 fl oz - 1 Pack
Bath & Body Works$14.794.7★54 rev
Newest
by launch dateBath & Body Works Gingham Gorgeous Body Lotion Lightweight Daily Moisturizer with Shea Butter & Coconut Oil Pink Strawberries Peony Blooms and Peach Nectar Scent 8 fl oz - 1 Pack
Bath & Body Works$14.7954 rev
Bath & Body Works Gingham Gorgeous Body Cream Ultimate Hydration Moisturizer with Shea Butter & Hyaluronic Acid for Dry Skin Pink Strawberries Peony Blooms and Peach Nectar 8 oz - 2 Pack
Bath & Body Works$24.8346 rev
Bath & Body Works Gingham Gorgeous Body Wash Nourishing Cleanser with Pro-Vitamin B5 & Aloe Pink Strawberries Peony Blooms and Peach Nectar Gentle for Daily Use 10 fl oz - 2 Pack
Bath & Body Works$24.3730 rev
Bath & Body Works Gingham Gorgeous Fine Fragrance Mist Body Spray & Perfume for Women Long-Lasting Personal Fragrance Pink Strawberries Peony Blooms and Peach Nectar Scent 8 fl oz - 2 Pack
Bath & Body Works$27.6149 rev
Bath and Body Works Fine Fragrance Mist Travel Size Mini Purse Spray 2.5 Ounce (Gingham Gorgeous)
Bath & Body Works$11.2959 rev
Trending
90-day click momentumBath & Body Works Gingham Gorgeous Fine Fragrance Mist Body Spray & Perfume for Women Long-Lasting Personal Fragrance Pink Strawberries Peony Blooms and Peach Nectar Scent 8 fl oz - 2 Pack
Bath & Body Works$27.614.5★
Bath & Body Works Gingham Gorgeous Body Wash Nourishing Cleanser with Pro-Vitamin B5 & Aloe Pink Strawberries Peony Blooms and Peach Nectar Gentle for Daily Use 10 fl oz - 2 Pack
Bath & Body Works$24.374.7★
Bath & Body Works Gingham Gorgeous Body Lotion Lightweight Daily Moisturizer with Shea Butter & Coconut Oil Pink Strawberries Peony Blooms and Peach Nectar Scent 8 fl oz - 1 Pack
Bath & Body Works$14.794.7★
Bath & Body Works Gingham Gorgeous Body Cream Ultimate Hydration Moisturizer with Shea Butter & Hyaluronic Acid for Dry Skin Pink Strawberries Peony Blooms and Peach Nectar 8 oz - 2 Pack
Bath & Body Works$24.834.7★
Bath & Body Works Mini Perfume Spray .23 Ounce Travel Size (Gingham Gorgeous)
Bath & Body Works$10.584.6★
What buyers say about gingham gorgeous bath and body works
What buyers praise and complain about, mined from review topics.What buyers love
“Smell fresh”
“It's decently hydrating”
“Price is very reasonable”
“Nice & smooth”
“It is effective at soothing dry patches”
“Christmas Gift”
“It lasts a long time”
“Its easy to use”
“Exactly the same quality as in-store”
“The body wash provides a great lather that feels soft”
What buyers complain about
“as I dont really get much of a peach scent from it”
“It does leave my skin feeling a little tight and dry”
“The bottle is large”
“doesnt last as long as Id like”
“every time I wash my hands at work they end up feeling incredibly dry”
“Its quite thick”
“this is too expensive for the quality”
“The bottles leaked a little during transit”
“My skin is usually sensitive”
“Since I did use to buy loads of lotions when I was younger, at $15+, this is too expensive for the quality”
Top return reasons
Common questions
- Is gingham gorgeous bath and body works profitable to sell on Amazon United States?
- The niche generates $72K/yr across 12 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -13.1%. Flapen's verdict: Skip it (39/100).
- How competitive is the gingham gorgeous bath and body works niche?
- 2 brands and 121 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in gingham gorgeous bath and body works?
- Top complaints mined from reviews: Smell, Suitability Dry Skin, Size-Overall. The return rate is 0.2%.
- When does demand for gingham gorgeous bath and body works peak?
- Demand peaks in Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the gingham gorgeous bath and body works niche?
- Listings span $10.58–$34.46; the average listing price is $19.82 (sweet spot $15–$100). The average incumbent carries 141 reviews — the moat a new listing must climb.