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gillette trac 2 razor blades refills

Worth a look

Shows low returns (0.6%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 51Growth 32Conversion 96Competition 18Returns 97Price range 75Avg price 95Brand share 0Review moat 38Quality gap 50

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Incredible13.2%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$33.31

avg listing price — sweet spot $15–$100

Price range

Great$5.94–$119.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$304K

$304K/yr · 69K searches

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,683.91

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+5.6%

90-day search growth — must beat 0% to launch

Competition

Bad78%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, gillette trac 2 razor blades refills is a $304K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

gillette trac 2 razor blades refills market data

Units sold / yr
10K–13K
avg 750–1,000/product
Revenue / yr
$333K–$416K
units × avg price
Conversion rate
13.2%
Avg BSR
#143
Page quality
0%
Prime
91%
Sponsored
18%
Out of stock
0.0%
Avg brand age
73 months
Avg seller age
180 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

51

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

0%

  • Gillette53%
  • Taconic Shave18%
  • Trac II12%
  • Personna11%
  • 7 O'clock5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +5.6% search growth over the last 90 days.
2K1KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Top gillette trac 2 razor blades refills search terms

  • gillette trac 2 razor blades refills12K/yr
  • trac 2 razor blades refills9K/yr
  • gillette trac 2 razor10K/yr
  • gillette trac 2 razor blades4K/yr
  • gillette track 2 razor blades7K/yr
  • trac ii razor blades refills5K/yr
  • trac 2 razor blades5K/yr
  • gillette trac 2 razor handle4K/yr
  • track 2 razor blades3K/yr
  • gillette trac 23K/yr
All search terms

Top gillette trac 2 razor blades refills products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$30K20%$61K30%$91K40%$121K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about gillette trac 2 razor blades refills

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money28%

“well worth the money”

Quality-Overall24%

“Same reliable and quality blades I have been buying for over 35 years”

Advertised Vs Actual Product17%

“As advertised”

Ease Of Use6%

“easy to use”

Size-Overall5%

“Fits razor”

Durability4%

“Used for many years”

Efficiency4%

“Works Well no issues or problems”

Compatibility-Overall3%

“still fits TRAC II”

Soft Feel2%

“Smooth”

Suitability Straight Hair1%

“Gives a great shave”

What buyers complain about

Quality-Overall19%

“Poor quality control; possibly counterfeit”

Value For Money17%

“This thing is an over priced cheap piece of crap”

Size-Overall14%

“Doesnt fit”

Durability10%

“could last longer”

Compatibility-Overall9%

“Does not fit my trac II razor”

Ease Of Use6%

“Very difficult to use safely”

Advertised Vs Actual Product6%

“This product is not as advertised”

Grip6%

“The blades slide right off of the handle”

Ease Of Cleaning3%

“Nothing like a clean shave”

Functionality-Overall3%

“Didnt work”

Top return reasons

Size-Overall61%
Compatibility-Overall14%
Advertised Vs Actual Product9%
Functionality-Overall4%
Add-Ons/Attachments2%
Quality-Overall1%
Value For Money1%
Weight Heavy1%
Defective Material/Parts1%
Product Condition1%

Common questions

Is gillette trac 2 razor blades refills profitable to sell on Amazon United States?
The niche generates $304K/yr across 11 tracked products. 90-day search growth is +5.6%. Flapen's verdict: Worth a look (50/100).
How competitive is the gillette trac 2 razor blades refills niche?
5 brands and 51 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in gillette trac 2 razor blades refills?
Top complaints mined from reviews: Quality-Overall, Value For Money, Size-Overall. The return rate is 0.6%.
When does demand for gillette trac 2 razor blades refills peak?
Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the gillette trac 2 razor blades refills niche?
Listings span $5.94–$119.78; the average listing price is $33.31 (sweet spot $15–$100). The average incumbent carries 2,684 reviews — the moat a new listing must climb.