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Gibs

Maybe

An estimated 0.5% of orders come back. But the top 5 brands take 100% of clicks, so Gibs is a Maybe.

Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$133K/yr87K searches / yr
90-day growth
+12.4%search demand this quarter
Competition
45%top-5 click share · 1 brands · 5 sellers

Flapen Score

Gibs against its category

The dotted line is the Beauty & Personal Care average. Past it, Gibs is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gibs market on Amazon at a glance

Shoppers on Amazon United States searched for Gibs 87K times last year and spent an estimated $133K. One brand takes every click. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
+12.4%
Conversion, latest week
6.0%
Market size, estimated
$133Ka year
Peak month
June1.4× the quietest month
Top search term
gibs grooming31K searches a year

02 · Price

A sale here is worth $25.29.

Listings sell for $25.29 on average, from $11.83 to $69.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $25.29 that is $3K to $6K a year per listing.

Average price
$25.29inside the $15 to $100 sweet spot
Price range
$11.83–$69.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$3K–$6K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #451 within Conditioners. It carries 934 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#451in Conditioners
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
934per listing
Listings tracked
28

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
82 months

Products

Top Gibs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

1 flat

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

45%

Top 20: 91%

Open market

0%

  • Brand 1100%

Demand

Gibs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Gibs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gibs grooming31K/yr
  • gib27K/yr
  • gibs16K/yr
  • gibbs hair products13K/yr
  • gibs hair products men998/yr

Reviews and returns

What reviews say buyers love and hate about Gibs

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Smell”
17%of negative reviews mention “Smell”
0.5%of orders come back
“smells very underwhelming”
A buyer, on “Smell”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Gibs questions

Answered from the same tracked data.