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genius beauty lash clusters

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 27Growth 23Conversion 63Competition 26Returns 94Price range 7Avg price 44Brand share 0Review moat 72Quality gap 40

Returns

Great1.0%

return rate — above 5% kills the launch gate

Review moat

Good619.33

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$11.22

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$115K

$115K/yr · 184K searches

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-4.9%

90-day search growth — must beat 0% to launch

Price range

Bad$8.37–$15.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, genius beauty lash clusters is a $115K/yr Amazon United States market (184K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Skip it — 37/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

genius beauty lash clusters market data

Units sold / yr
10K–13K
avg 1,250–1,500/product
Revenue / yr
$112K–$140K
units × avg price
Conversion rate
5.6%
Avg BSR
#199
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
21 months
Avg seller age
171 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

2 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • ALICE97%
  • Pawotence3%

Demand & seasonality

Weekly Amazon search volume, last 54 weeks — -4.9% search growth over the last 90 days.
6K4KSpike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul · busiest ÷ quietest = 1.7×

Top genius beauty lash clusters search terms

  • alice lash clusters48K/yr
  • alice lash cluster95K/yr
  • alice lashes19K/yr
  • alice eyelash clusters5K/yr
  • alice cluster lashes4K/yr
  • genius beauty lash clusters11K/yr
  • bloom flower lashes629/yr
  • genius beauty lashes1K/yr
All search terms

Top genius beauty lash clusters products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$12K20%$23K30%$35K40%$46K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about genius beauty lash clusters

What buyers praise and complain about, mined from review topics.

What buyers love

Eyelash Quality36%

“Good eyelash”

Quality-Overall9%

“Good quality, works perfectly, and arrived fast”

Ease Of Application8%

“they apply so smoothly”

Weight Light6%

“super lightweight”

Comfort-Overall5%

“they are really comfortable”

Ease Of Use5%

“Easy to use”

Soft Feel5%

“Nice and soft”

Value For Money3%

“Absolutely worth the price”

Durability3%

“durable, soft, good quality”

Color3%

“look very natural”

What buyers complain about

Eyelash Quality16%

“Ive been wearing fake lashes”

Adhesion/Stickiness9%

“the glue is horrible it doesnt stick on”

Durability7%

“they definitely dont last all week”

Quality-Overall7%

“Bad quality”

Thickness6%

“the band is too thick”

Allergies5%

“My eyes got a bit itchy though after a few days”

Moist/Dry4%

“seal tube is dried up”

Hard Feel4%

“Hard”

Size-Overall4%

“bands are a little big”

Comfort-Overall3%

“Very uncomfortable”

Top return reasons

Advertised Vs Actual Product23%
Adhesion/Stickiness16%
Eyelash Quality9%
Size-Overall8%
Shape/Style8%
Quality-Overall6%
Material Quality4%
Functionality-Overall3%
Thickness3%
Defective Material/Parts2%

Common questions

Is genius beauty lash clusters profitable to sell on Amazon United States?
The niche generates $115K/yr across 12 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -4.9%. Flapen's verdict: Skip it (37/100).
How competitive is the genius beauty lash clusters niche?
2 brands and 6 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in genius beauty lash clusters?
Top complaints mined from reviews: Eyelash Quality, Adhesion/Stickiness, Durability. The return rate is 1.0%.
When does demand for genius beauty lash clusters peak?
Demand peaks in Jul; the busiest month runs 1.7× the quietest.
What does it cost to enter the genius beauty lash clusters niche?
Listings span $8.37–$15.51; the average listing price is $11.22 (sweet spot $15–$100). The average incumbent carries 619 reviews — the moat a new listing must climb.