Gel Sunscreen

Shoppers searched for this 329K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +75.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $605K a year.

Searches, last 12 months

329K

Growth, 90 days vs prior 90

+75.4%

Conversion, latest week

10.0%

Market size, estimated

$605Ka year

Peak month

May3.5× the quietest month

Top search term

bullfrog sunscreen52K searches a year

Listings sell for $18.44 on average, from $9.57 to $30.41. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $18.44 that is $37K to $46K a year per listing.

Average price

$18.44inside the $15 to $100 sweet spot

Price range

$9.57–$30.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,000–2,500

Revenue per listing a year

$37K–$46K

Returns

0.5%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #290 within Sunscreens & Tanning Products. It carries 2,354 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#290in Sunscreens & Tanning Products

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

2,354per listing

Listings tracked

18

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

56 months