Gel Face Mask

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months

150K

Growth, 90 days vs prior 90

+2.2%

Conversion, latest week

4.1%

Market size, estimated

$88Ka year

Peak month

December1.6× the quietest month

Top search term

gel face mask63K searches a year

Listings sell for $14.36 on average, from $7.02 to $25.09. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.36 that is $1K to $4K a year per listing.

Average price

$14.36under the $15 to $100 sweet spot

Price range

$7.02–$25.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

0.9%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #116 within Masks. It carries 4,495 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#116in Masks

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

4,495per listing

Listings tracked

29

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months