Gel Eye Mask

Shoppers searched for this 949K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

949K

Growth, 90 days vs prior 90

+8.3%

Conversion, latest week

9.1%

Market size, estimated

$1.3Ma year

Peak month

December1.3× the quietest month

Top search term

cooling eye mask236K searches a year

Listings sell for $14.92 on average, from $4.94 to $29.97. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At $14.92 that is $37K to $45K a year per listing.

Average price

$14.92under the $15 to $100 sweet spot

Price range

$4.94–$29.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,500–3,000

Revenue per listing a year

$37K–$45K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #73 within Eyes. It carries 4,266 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#73in Eyes

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

4,266per listing

Listings tracked

26

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months