Fun Beach Stuff

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

59K

Growth, 90 days vs prior 90

+25.9%

Conversion, latest week

10.4%

Market size, estimated

$82Ka year

Peak month

June2.8× the quietest month

Top search term

panama jack lip balm spf 4515K searches a year

Listings sell for $13.31 on average, from $8.27 to $21.40. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $13.31 that is $3K to $7K a year per listing.

Average price

$13.31under the $15 to $100 sweet spot

Price range

$8.27–$21.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

1.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #333 within Lip Care. It carries 1,796 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#333in Lip Care

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

1,796per listing

Listings tracked

15

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months