Fsa Lip Balm
MaybeAn estimated 0.4% of orders come back. But demand is soft, at -25.2% this quarter, so Fsa Lip Balm is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 4856
- Market size
- $451K/yr372K searches / yr
- 90-day growth
- -25.2%search demand this quarter
- Competition
- 49%top-5 click share · 10 brands · 85 sellers
Flapen Score
Fsa Lip Balm against its category
The dotted line is the Beauty & Personal Care average. Past it, Fsa Lip Balm is stronger. Inside it, weaker.
Market
The Fsa Lip Balm market on Amazon at a glance
Shoppers on Amazon United States searched for Fsa Lip Balm 372K times last year and spent an estimated $451K. The top 5 brands take 89% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 8.5% of those searches ended in a purchase.
Shoppers searched for this 372K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $451K a year.
- Searches, last 12 months
- 372K
- Growth, 90 days vs prior 90
- -25.2%
- Conversion, latest week
- 8.5%
- Market size, estimated
- $451Ka year
- Top search term
- fsa lip care57K searches a year
02 · Price
A sale here is worth $14.29.
Listings sell for $14.29 on average, from $3.60 to $45.76. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $14.29 that is $11K to $14K a year per listing.
- Average price
- $14.29under the $15 to $100 sweet spot
- Price range
- $3.60–$45.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $11K–$14K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #189 within Sunscreens & Tanning Products. It carries 7,571 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #189in Sunscreens & Tanning Products
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 7,571per listing
- Listings tracked
- 29
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Fsa Lip Balm products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
COOLA Organic Liplux Lip Balm and Sunscreen with SPF 30 Dermatologist Tested Lip Care for Daily Protection Vegan and Gluten Free 0.15 Oz
- Price
- $11.90
- Rating
- 4.2/5
- Reviews
- 1,942
- Age
- 5y ago

Cay Skin Isle Lip Balm SPF 30 High Shine Hydrating + Sheer Lip Gloss in Vanilla Brown Sugar Flavor Formulated with Natural Ingredients for All Skin Tones Irie Rose 0.35 oz
- Price
- $15.36
- Rating
- 4.4/5
- Reviews
- 1,078
- Age
- 2y ago

Cay Skin Isle Lip Balm SPF 30 High Shine Hydrating + Sheer Lip Gloss in Vanilla Brown Sugar Flavor Formulated with Natural Ingredients for All Skin Tones Clear 0.35 oz
- Price
- $15.38
- Rating
- 4.4/5
- Reviews
- 1,078
- Age
- 4y ago

Cay Skin Isle Lip Balm SPF 30 High Shine Hydrating + Sheer Lip Gloss in Vanilla Brown Sugar Flavor Formulated with Natural Ingredients for All Skin Tones Nude Ting 0.35 oz
- Price
- $15.45
- Rating
- 4.4/5
- Reviews
- 1,078
- Age
- 1y ago

Blistex Medicated Lip Balm 0.15 Oz Each Classic Mint and Berry Flavor Soothes and Protects Advanced Medicated Lip Care for Dry Chapped Lips SPF 15 Sun Protection 3 Count 1 Pack
- Price
- $4.60
- Rating
- 4.8/5
- Reviews
- 865
- Age
- 9y ago
Trending
estimated 90-day click momentum
Sun Bum SPF 30 Sunscreen Sunset Cove Tinted Lip Balm - Coconut Flavor Broad Spectrum Moisturizing with Aloe & Vitamin E - Hawaii 104 Act Compliant (Made Without Octinoxate & Oxybenzone) - 0.5 oz
- Price
- $7.89
- Rating
- 4.2/5
- Reviews
- 184
- Age
- 7mo ago

Burts Bees SPF 30 Lip Balm Island Getaway Coco Loco Beaches & Cream Tropic Like Its Hot Water-Resistant Sun Care Natural Origin Lip Treatment 0.15 oz. Three Tubes
- Price
- $11.95
- Rating
- 4.2/5
- Reviews
- 5,073
- Age
- 3y ago

COOLA Organic Tinted Lip Balm & Mineral Sunscreen with SPF 30 Dermatologist Tested Lip Care for Daily Protection Vegan Summer Crush 0.15 Ounce
- Price
- $18.55
- Rating
- 3.8/5
- Reviews
- 1,748
- Age
- 10y ago

Cay Skin Isle Lip Balm SPF 30 High Shine Hydrating + Sheer Lip Gloss in Vanilla Brown Sugar Flavor Formulated with Natural Ingredients for All Skin Tones Nude Ting 0.35 oz
- Price
- $15.45
- Rating
- 4.4/5
- Reviews
- 1,078
- Age
- 1y ago

COOLA Organic Tinted Lip Balm & Mineral Sunscreen with SPF 30 Dermatologist Tested Lip Care for Daily Protection Vegan Nude Beach 0.15 Oz
- Price
- $18.60
- Rating
- 3.8/5
- Reviews
- 1,748
- Age
- 10y ago
Newest
by launch date
Sun Bum SPF 30 Sunscreen Sunset Cove Tinted Lip Balm - Coconut Flavor Broad Spectrum Moisturizing with Aloe & Vitamin E - Hawaii 104 Act Compliant (Made Without Octinoxate & Oxybenzone) - 0.5 oz
- Price
- $7.89
- Rating
- 4.2/5
- Reviews
- 184
- Age
- 7mo ago

Blistex Lip Medex Stick 0.15 oz Each Advanced Hydration Medicated Relief with Cooling Soothes and Protects Restores Healthy Moisture Balance to Lips 3 Count 1 Pack
- Price
- $3.84
- Rating
- 4.7/5
- Reviews
- 1,684
- Age
- 1y ago

Cay Skin Isle Lip Balm SPF 30 High Shine Hydrating + Sheer Lip Gloss in Vanilla Brown Sugar Flavor Formulated with Natural Ingredients for All Skin Tones Nude Ting 0.35 oz
- Price
- $15.45
- Rating
- 4.4/5
- Reviews
- 1,078
- Age
- 1y ago

Cay Skin Isle Lip Balm SPF 30 High Shine Hydrating + Sheer Lip Gloss in Vanilla Brown Sugar Flavor Formulated with Natural Ingredients for All Skin Tones Irie Rose 0.35 oz
- Price
- $15.36
- Rating
- 4.4/5
- Reviews
- 1,078
- Age
- 2y ago

Cay Skin Isle Lip Balm SPF 30 High Shine Hydrating + Sheer Lip Gloss in Vanilla Brown Sugar Flavor Formulated with Natural Ingredients for All Skin Tones Bad Gyal Berry 0.35 oz
- Price
- $15.19
- Rating
- 4.4/5
- Reviews
- 1,078
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
85
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 91%
Open market
7%
- COOLA35%
- Cay Skin30%
- Sun Bum11%
- Blistex9%
- Burt's Bees5%
- MDSolarSciences3%
- Open — no brand owns it (4 brands, 7%)
Demand
Fsa Lip Balm search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.0× · 11 of 12 months tracked
Search terms
Top Fsa Lip Balm search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fsa lip care57K/yr
- cay skin27K/yr
- hsa lip care29K/yr
- fsa lip balm32K/yr
- coola lip balm spf 3017K/yr
- fsa chapstick28K/yr
- fsa lip24K/yr
- cay skin isle lip balm spf 3010K/yr
- lip balm fsa eligible21K/yr
- lip balm fsa19K/yr
Reviews and returns
What reviews say buyers love and hate about Fsa Lip Balm
We read the reviews and the return reasons for every product selling here.
“Not moisturizing”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fsa Lip Balm questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









