French Skincare
FailDemand is soft, at -27.8% this quarter, so French Skincare is a Fail.
- Flapen Score
- 41 / 100Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 4841
- Market size
- $143K/yr176K searches / yr
- 90-day growth
- -27.8%search demand this quarter
- Competition
- 64%top-5 click share · 11 brands · 50 sellers
Flapen Score
French Skincare against its category
The dotted line is the Beauty & Personal Care average. Past it, French Skincare is stronger. Inside it, weaker.
Market
The French Skincare market on Amazon at a glance
Shoppers on Amazon United States searched for French Skincare 176K times last year and spent an estimated $143K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Sep. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.
- Searches, last 12 months
- 176K
- Growth, 90 days vs prior 90
- -27.8%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $143Ka year
- Peak month
- September8.3× the quietest month
- Top search term
- french pharmacy55K searches a year
02 · Price
A sale here is worth $29.14.
Listings sell for $29.14 on average, from $16.22 to $68.03. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $29.14 that is $7K to $15K a year per listing.
- Average price
- $29.14inside the $15 to $100 sweet spot
- Price range
- $16.22–$68.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$15K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #763 within Creams. It carries 7,480 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 95%
- Out of stock, average day
- 1.9%
- Average rank
- #763in Creams
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 7,480per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top French Skincare products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
50
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
9%
- Brand 143%
- Brand 221%
- Brand 313%
- Brand 48%
- Brand 54%
- Brand 63%
- Open — no brand owns it (5 brands, 9%)
Demand
French Skincare search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep · busiest ÷ quietest = 8.3×
Search terms
Top French Skincare search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- french pharmacy55K/yr
- french skincare35K/yr
- homeoplasmine25K/yr
- french pharmacy beauty products16K/yr
- french skincare products13K/yr
- french beauty7K/yr
- french beauty products10K/yr
- french skin care6K/yr
- homeoplasmine ointment4K/yr
- homeoplasmine lip balm3K/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common French Skincare questions
Answered from the same tracked data.









