Is freesia perfume profitable to sell on Amazon United States?

The niche generates $72K/yr across 10 tracked products. 90-day search growth is -4.5%. Flapen's verdict: Skip it (38/100).

How competitive is the freesia perfume niche?

3 brands and 7 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in freesia perfume?

Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.0%.

When does demand for freesia perfume peak?

Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the freesia perfume niche?

Listings span $10.11–$60.67; the average listing price is $34.07 (sweet spot $15–$100). The average incumbent carries 2,114 reviews — the moat a new listing must climb.

freesia perfume

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$34.07

avg listing price — sweet spot $15–$100

Price range

Great$10.11–$60.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,114.3

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-4.5%

90-day search growth — must beat 0% to launch

Market size

Bad$72K

$72K/yr · 60K searches

Competition

Bad85%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, freesia perfume is a $72K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

freesia perfume market data

Units sold / yr: 3K–4K; avg 250–500/product
Revenue / yr: $102K–$136K; units × avg price
Conversion rate: 3.5%
Avg BSR: #1,182
Page quality: 0%
Prime: 90%
Sponsored: 90%
Out of stock: 0.0%
Avg brand age: 88 months
Avg seller age: 156 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

Kenneth Cole96%
Parlux3%
Kenneth Cole REACTION2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.5% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Open Trend

Top freesia perfume search terms

kenneth cole perfume women26K/yr -11.8%3.0% conv.
kenneth cole white for her12K/yr -6.5%8.3% conv.
kenneth cole perfume8K/yr +21.2%1.0% conv.
kenneth cole body spray for women8K/yr -5.1%7.7% conv.
kenneth cole white perfume3K/yr +13.3%4.3% conv.
kenneth cole for her2K/yr +3.9%5.0% conv.
kenneth cole white perfume for women979/yr -45.2%8.7% conv.

All search terms

Top freesia perfume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Kenneth Cole White for Her Body Mist for Women Notes of Mandarin Vanilla Musk and Orchid Fruity Fresh Feminine Scent Long-Lasting Everyday Wear Fragrance 8 Fl oz

Kenneth Cole$11.674.5★7,484 rev

Kenneth Cole White for Her Eau de Parfum Spray for Women Notes of Mandarin Vanilla Musk and Orchid Fruity Fresh Feminine Scent Long-Lasting Everyday Wear Fragrance 3.4 Fl oz

Kenneth Cole$51.884.6★899 rev

Kenneth Cole For Her Body Mist for Women Notes of Mandarin Violet and White Amber Feminine Scent Long-Lasting Everyday Wear Fragrance 8 Fl Oz

Kenneth Cole$10.114.6★3,812 rev

Kenneth Cole Black For Her Body Spray Mist for Women Notes of Florals Citrus Sandalwood and Musk Feminine Scent Everyday Wear Fragrance 8 Fl Oz

Kenneth Cole$12.284.5★4,585 rev

Kenneth Cole Blush Body Spray 8.0 fl. oz.

Kenneth Cole$11.844.5★1,379 rev

Newest

by launch date

KENNETH COLE REACTION REEVA PLATFORM WHITE RAFFIA 7.5

Kenneth Cole REACTION$57.25362 rev

1y ago

Kenneth Cole Blush Body Spray 8.0 fl. oz.

Kenneth Cole$11.841,379 rev

4y ago

Kenneth Cole Blush Eau De Parfum 1.0 fl. oz.

Kenneth Cole$31.151,379 rev

4y ago

Kenneth Cole REACTION by Kenneth Cole EAU DE PARFUM SPRAY 1 OZ (NEW PACKAGING)

Parlux$38.5314 rev

6y ago

Kenneth Cole Eau de Parfum Spray For Her 3.4 oz.

Kenneth Cole$60.6774 rev

8y ago

What buyers say about freesia perfume

What buyers praise and complain about, mined from review topics.

What buyers love

Smell76%

“Awesome scent”

Value For Money7%

“Very affordable,”

Size-Overall2%

“Fits perfectly in her bag”

Durability2%

“long-lasting fragrance that gets compliments”

Color2%

“Pretty”

Ease Of Use1%

“easy to use”

Quality-Overall1%

“the quality is impressive”

Suitable For Indoor1%

“its perfect for the rooms”

Advertised Vs Actual Product1%

“Just what my wife wanted”

Suitability Hot Weather1%

“It's clean and great for summer”

What buyers complain about

Smell54%

“Scent does not last”

Durability9%

“doesnt last for more than 1/2 an hour”

Value For Money8%

“But price is roo high”

Quality-Overall3%

“And not even the good kind”

Strength3%

“Very weak”

Allergies2%

“Unfortunately I must be highly allergic to some of the ingredients”

Size-Overall2%

“the bottle has gotten smaller”

Material Quality1%

“Disappointed cheap material”