Foot Balm

Shoppers searched for this 475K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $768K a year.

Searches, last 12 months

475K

Growth, 90 days vs prior 90

-12.0%

Conversion, latest week

13.0%

Market size, estimated

$768Ka year

Peak month

January6.1× the quietest month

Top search term

flexitol heel balm134K searches a year

Listings sell for $12.43 on average, from $6.59 to $19.51. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At $12.43 that is $50K to $62K a year per listing.

Average price

$12.43under the $15 to $100 sweet spot

Price range

$6.59–$19.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

4,000–5,000

Revenue per listing a year

$50K–$62K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #83 within Foot & Hand Care. It carries 13,864 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#83in Foot & Hand Care

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

13,864per listing

Listings tracked

7

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

59 months