Flat Iron Case
FailShoppers spend an estimated $46K a year here, so Flat Iron Case is a Fail.
- Flapen Score
- 40 / 100Ranks 8,668 of 10,978 Beauty & Personal Care niches · −8 vs the category median of 4840
- Market size
- $46K/yr107K searches / yr
- 90-day growth
- +15.8%search demand this quarter
- Competition
- 57%top-5 click share · 15 brands · 18 sellers
Flapen Score
Flat Iron Case against its category
The dotted line is the Beauty & Personal Care average. Past it, Flat Iron Case is stronger. Inside it, weaker.
Market
The Flat Iron Case market on Amazon at a glance
Shoppers on Amazon United States searched for Flat Iron Case 107K times last year and spent an estimated $46K. The top 5 brands take 70% of clicks. Demand peaks in Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 3.6% of those searches ended in a purchase.
Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.
- Searches, last 12 months
- 107K
- Growth, 90 days vs prior 90
- +15.8%
- Conversion, latest week
- 3.6%
- Market size, estimated
- $46Ka year
- Peak month
- December2.0× the quietest month
- Top search term
- curling iron cover12K searches a year
02 · Price
A sale here is worth $12.09.
Listings sell for $12.09 on average, from $5.40 to $32.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $12.09 that is $1K to $3K a year per listing.
- Average price
- $12.09under the $15 to $100 sweet spot
- Price range
- $5.40–$32.24
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #245 within Irons. It carries 4,215 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 7.0%
- Average rank
- #245in Irons
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 4,215per listing
- Listings tracked
- 21
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Flat Iron Case products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
18
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
57%
Top 20: 99%
Open market
24%
- Brand 130%
- Brand 212%
- Brand 311%
- Brand 411%
- Brand 57%
- Brand 65%
Demand
Flat Iron Case search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.0×
Search terms
Top Flat Iron Case search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- curling iron cover12K/yr
- flat iron case13K/yr
- curling iron cover heat resistant travel5K/yr
- curling iron sleeve9K/yr
- flat iron case heat resistant travel bag5K/yr
- heat resistant bag6K/yr
- curling iron travel case heat resistant8K/yr
- straightener travel case6K/yr
- flat iron cover6K/yr
- curling iron holder travel6K/yr
Reviews and returns
What reviews say buyers love and hate about Flat Iron Case
We read the reviews and the return reasons for every product selling here.
“Does not fit much”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flat Iron Case questions
Answered from the same tracked data.









