Flat Foundation Brush

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

-4.1%

Conversion, latest week

2.7%

Market size, estimated

$1.5Ma year

Peak month

May3.4× the quietest month

Top search term

huda beauty785K searches a year

Listings sell for $31.18 on average, from $3.86 to $74.94. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $31.18 that is $16K to $23K a year per listing.

Average price

$31.18inside the $15 to $100 sweet spot

Price range

$3.86–$74.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$16K–$23K

Returns

1.1%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #503 within Face. It carries 3,006 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

96%

Out of stock, average day

1.8%

Average rank

#503in Face

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

3,006per listing

Listings tracked

24

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

49 months