fiera lip plumper
Worth a lookShows low returns (1.3%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$17.87avg listing price — sweet spot $15–$100
Market size
Good$629K$629K/yr · 628K searches
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Price range
Good$7.35–$27.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Okay+10.6%90-day search growth — must beat 0% to launch
Review moat
Bad9,829.04avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, fiera lip plumper is a $629K/yr Amazon United States market (628K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr. Verdict: Worth a look — 53/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
fiera lip plumper market data
- Units sold / yr
- 30K–40K
- avg 750–1,000/product
- Revenue / yr
- $536K–$715K
- units × avg price
- Conversion rate
- 5.6%
- Avg BSR
- #57
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 7.9%
- Avg brand age
- 41 months
- Avg seller age
- 127 days
Competition & brand share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
2 falling
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
53%
Top 20: 94%
Open market
0%
- Buxom73%
- e.l.f.27%
Demand & seasonality
Weekly Amazon search volume, last 73 weeks — +10.6% search growth over the last 90 days.Peak months: Mar, Apr · busiest ÷ quietest = 5.1×
Top fiera lip plumper search terms
- buxom lip plumper gloss183K/yr
- buxom106K/yr
- buxom lip plumper52K/yr
- elf lip plumping gloss54K/yr
- buxom lip gloss55K/yr
- elf plumping lip gloss39K/yr
- elf lip plumper27K/yr
- buxom lip12K/yr
- elf lip plumper gloss6K/yr
- boxum4K/yr
Top fiera lip plumper products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BUXOM Full-On Plumping Lip Polish Dolly
Buxom$20.454.5★11,159 rev

BUXOM Full-On Plumping Lip Polish Sugar
Buxom$20.484.5★11,159 rev

e.l.f. Lip Plumping Gloss High-Shine Sheer Color Hydrates & Creates Fuller Lips With Vitamin E Vegan & Cruelty-Free Mocha Twist 0.1 Fl Oz
e.l.f.$7.674.3★25,454 rev

e.l.f. Lip Plumping Gloss High-Shine Sheer Color Hydrates & Creates Fuller Lips With Vitamin E Vegan & Cruelty-Free Pink Cosmo
e.l.f.$7.744.3★25,454 rev

BUXOM Power-Full Plumping Lip Balm Big O
Buxom$18.543.9★11,024 rev
Newest
by launch date
e.l.f. Glow Reviver Plumping Lip Oil Tinted Lip Plumper For A High-Shine Plump Finish Infused With Jojoba Oil Vegan & Cruelty-Free Papayarazzi
e.l.f.$8.741,060 rev

e.l.f. Glow Reviver Plumping Lip Oil Tinted Lip Plumper For A High-Shine Plump Finish Infused With Jojoba Oil Vegan & Cruelty-Free Piggy Bank
e.l.f.$8.721,060 rev

Buxom Plump Shot Peptide Lip Serum - Lip Plumper Gloss for Women with Peptides Hyaluronic Acid & Glycerin - Volumizing Makeup for Fuller Smoother Pout - Clear (0.14 oz)
Buxom$27.38265 rev

e.l.f. Pout Clout Lip Plumping Pen Nourishing Lip Balm For Sheer Color & Shine Plumps & Moisturizes Vegan & Cruelty-Free In The Clear
e.l.f.$8.034,971 rev

Buxom Mini Full-On Plumping Lip Polish Dolly
Buxom$13.87238 rev
Trending
90-day click momentum
e.l.f. Lip Plumping Gloss High-Shine Sheer Color Hydrates & Creates Fuller Lips With Vitamin E Vegan & Cruelty-Free Mocha Twist 0.1 Fl Oz
e.l.f.$7.674.3★

BUXOM Full-On Plumping Lip Polish Sarina
Buxom$20.794.5★

BUXOM Full-On Plumping Lip Polish Kanani
Buxom$20.394.5★

e.l.f. Glow Reviver Plumping Lip Oil Tinted Lip Plumper For A High-Shine Plump Finish Infused With Jojoba Oil Vegan & Cruelty-Free Piggy Bank
e.l.f.$8.724.4★

Buxom Full-On Plumping Lip Polish Tinted Lip Plumper Gloss with Peptides & Vitamin E High-Shine Lip Gloss that Nourishes Vegan AO Clair (Pinky Mauve with Golden Shimmer)
Buxom$21.304.6★
What buyers say about fiera lip plumper
What buyers praise and complain about, mined from review topics.What buyers love
“The color is absolutely beautiful”
“feels good”
“Decently hydrating”
“Great quality and definitely a new favorite in my makeup bag”
“Nice shimmer”
“theyre very affordable”
“Stays on really well”
“Love the minty scent and beautiful color”
“Easiest to apply”
“Just as described”
What buyers complain about
“Ineffective”
“Color not what is shown”
“expensive”
“Little sticky”
“Horrific smell - very chemical smelling”
“It doesnt last”
“burns when you put it on your lips”
“Not sure why I had such a bad reaction to this one”
“It doesn't moisturize as well as other products that I've tried”
“It goes on thicker than most lip gloss”
Top return reasons
Common questions
- Is fiera lip plumper profitable to sell on Amazon United States?
- The niche generates $629K/yr across 24 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +10.6%. Flapen's verdict: Worth a look (53/100).
- How competitive is the fiera lip plumper niche?
- 2 brands and 33 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in fiera lip plumper?
- Top complaints mined from reviews: Functionality-Overall, Color, Value For Money. The return rate is 1.3%.
- When does demand for fiera lip plumper peak?
- Demand peaks in Mar–Apr; the busiest month runs 5.1× the quietest.
- What does it cost to enter the fiera lip plumper niche?
- Listings span $7.35–$27.38; the average listing price is $17.87 (sweet spot $15–$100). The average incumbent carries 9,829 reviews — the moat a new listing must climb.