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Fiber Hair Product Men

Fail

The top 5 brands take 100% of clicks, so Fiber Hair Product Men is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$297K/yr85K searches / yr
90-day growth
-4.3%search demand this quarter
Competition
69%top-5 click share · 4 brands · 17 sellers

Flapen Score

Fiber Hair Product Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Fiber Hair Product Men is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fiber Hair Product Men market on Amazon at a glance

Shoppers on Amazon United States searched for Fiber Hair Product Men 85K times last year and spent an estimated $297K. All 4 brands take every click. Demand peaks in Apr. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 17.7% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $297K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
17.7%
Market size, estimated
$297Ka year
Peak month
April3.0× the quietest month
Top search term
reuzel fiber pomade16K searches a year

02 · Price

A sale here is worth $19.75.

Listings sell for $19.75 on average, from $8.91 to $34.43. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $19.75 that is $5K to $10K a year per listing.

Average price
$19.75inside the $15 to $100 sweet spot
Price range
$8.91–$34.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #147 within Pomades. It carries 847 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.7%
Average rank
#147in Pomades
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
847per listing
Listings tracked
17

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 102 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
102 months

Products

Top Fiber Hair Product Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • Brand 163%
  • Brand 231%
  • Brand 35%
  • Brand 41%

Demand

Fiber Hair Product Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr · busiest ÷ quietest = 3.0×

Search terms

Top Fiber Hair Product Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • reuzel fiber pomade16K/yr
  • duke cannon pomade19K/yr
  • duke cannon hair pomade10K/yr
  • fiber pomade8K/yr
  • duke cannon news anchor pomade9K/yr
  • duke cannon hair products4K/yr
  • duke cannon pomade for men3K/yr
  • fiber pomade for men4K/yr
  • duke cannon hair4K/yr
  • reuzel fiber4K/yr

Reviews and returns

What reviews say buyers love and hate about Fiber Hair Product Men

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Smell”
11%of negative reviews mention “Smell”
0.6%of orders come back
“It smells pretty bad”
A buyer, on “Smell”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Fiber Hair Product Men questions

Answered from the same tracked data.