Felvaris Waterproof Fibre Mascara

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

+32.1%

Conversion, latest week

7.4%

Market size, estimated

$58Ka year

Top search term

felvaris waterproof fibre mascara35K searches a year

Listings sell for $13.78 on average, from $8.99 to $26.74. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $13.78 that is $1K to $3K a year per listing.

Average price

$13.78under the $15 to $100 sweet spot

Price range

$8.99–$26.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.9%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #578 within Eyes. It carries 141 reviews at 3.07 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

67%

Out of stock, average day

9.8%

Average rank

#578in Eyes

Average rating

3.07 starsAmazon United States average 4.42 stars

Average reviews

141per listing

Listings tracked

15

14 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

3Amazon's first-year sales bar

Average brand age

36 months