Fatboy

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $241K a year.

Searches, last 12 months

63K

Growth, 90 days vs prior 90

+1.6%

Conversion, latest week

10.3%

Market size, estimated

$241Ka year

Peak month

December1.4× the quietest month

Top search term

fatboy25K searches a year

Listings sell for $37.19 on average, from $19.22 to $149.24. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At $37.19 that is $37K to $46K a year per listing.

Average price

$37.19inside the $15 to $100 sweet spot

Price range

$19.22–$149.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

1,000–1,250

Revenue per listing a year

$37K–$46K

Returns

0.9%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #650 within Putties. It carries 338 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#650in Putties

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

338per listing

Listings tracked

8

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months