Fairy Lashes

Shoppers searched for this 258K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.

Searches, last 12 months

258K

Growth, 90 days vs prior 90

-5.9%

Conversion, latest week

5.8%

Market size, estimated

$173Ka year

Peak month

August1.7× the quietest month

Top search term

fairy lashes118K searches a year

Listings sell for $11.50 on average, from $7.98 to $21.24. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $11.50 that is $3K to $6K a year per listing.

Average price

$11.50under the $15 to $100 sweet spot

Price range

$7.98–$21.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #241 within Makeup Brushes & Tools. It carries 1,345 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.6%

Average rank

#241in Makeup Brushes & Tools

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

1,345per listing

Listings tracked

23

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

24 months