Fade Guide

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-28.8%

Conversion, latest week

3.7%

Market size, estimated

$73Ka year

Peak month

April1.7× the quietest month

Top search term

fade guide71K searches a year

Listings sell for $16.09 on average, from $6.50 to $41.31. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $16.09 that is $4K to $8K a year per listing.

Average price

$16.09inside the $15 to $100 sweet spot

Price range

$6.50–$41.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

2.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.6% of listings are out of stock. The average listing ranks #412 within Hair Cutting Tools. It carries 1,221 reviews at 3.94 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

19.6%

Average rank

#412in Hair Cutting Tools

Average rating

3.94 starsAmazon United States average 4.42 stars

Average reviews

1,221per listing

Listings tracked

15

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months