Fade Cream
MaybeAn estimated 0.5% of orders come back. But the top 5 brands take 100% of clicks, so Fade Cream is a Maybe.
- Flapen Score
- 50 / 100Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 4850
- Market size
- $1.0M/yr877K searches / yr
- 90-day growth
- -7.7%search demand this quarter
- Competition
- 66%top-5 click share · 3 brands · 61 sellers
Flapen Score
Fade Cream against its category
The dotted line is the Beauty & Personal Care average. Past it, Fade Cream is stronger. Inside it, weaker.
Market
The Fade Cream market on Amazon at a glance
Shoppers on Amazon United States searched for Fade Cream 877K times last year and spent an estimated $1.0M. All 3 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 11.2% of those searches ended in a purchase.
Shoppers searched for this 877K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.
- Searches, last 12 months
- 877K
- Growth, 90 days vs prior 90
- -7.7%
- Conversion, latest week
- 11.2%
- Market size, estimated
- $1.0Ma year
- Peak month
- October2.2× the quietest month
- Top search term
- ambi fade cream228K searches a year
02 · Price
A sale here is worth $10.56.
Listings sell for $10.56 on average, from $2.99 to $22.06. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At $10.56 that is $53K to $63K a year per listing.
- Average price
- $10.56under the $15 to $100 sweet spot
- Price range
- $2.99–$22.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $53K–$63K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
22% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #569 within Face Moisturizers. It carries 3,141 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 22%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #569in Face Moisturizers
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 3,141per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Fade Cream products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Ambi Even & Clear Advanced Fade Cream Hydroquinone-free Hyperpigmentation Treatment Stubborn Dark Spot Corrector Results In As Little As 2-3 Weeks Niacinamide Licorice Root Extract PHA 1 Fl Oz
- Price
- $9.03
- Rating
- 4.4/5
- Reviews
- 5,150
- Age
- 3y ago

Palmers Skin Success Anti-Dark Spot Nighttime Fade Cream with Retinol & Niacinamide Dark Spot Corrector for Face Night Moisturizer Helps Reduce Dark Spots Fine Lines & Wrinkles 2.7 Ounce
- Price
- $6.33
- Rating
- 4.2/5
- Reviews
- 9,904
- Age
- 7y ago

Ambi Even & Clear Fade Cream Hydroquinone-free Hyperpigmentation Treatment Dark Spot Corrector Results In As Little As 4 Weeks Niacinamide Aloe Vera Vitamin C 1 Fl Oz
- Price
- $8.35
- Rating
- 4.4/5
- Reviews
- 3,655
- Age
- 4y ago

Palmers Skin Success Anti-Dark Spot Fade Milk Body Lotion 8.5 Oz Moisturizer with Niacinamide Fades Age Spots Helps Uneven Skin Tone & Hyperpigmentation Dermatologist Approved
- Price
- $10.43
- Rating
- 4.4/5
- Reviews
- 4,136
- Age
- 12y ago

Palmers Skin Success Anti-Dark Spot Fade Cream for Dry Skin 4.4 Ounce
- Price
- $10.01
- Rating
- 4.3/5
- Reviews
- 3,879
- Age
- 5y ago
Trending
estimated 90-day click momentum
AMBI Even & Clear Facial Moisturizer SPF 30 Daily Face Lotion for Uneven Skin Tone Hyaluronic Acid Vitamins C & E Lightweight Sunscreen No White Cast For All Skin Types 3.5 Fl Oz
- Price
- $12.24
- Rating
- 4.6/5
- Reviews
- 69
- Age
- 3mo ago

Ambi Even & Clear Daily Skin Tone Kit 3-Step Regimen for Acne Dark Spots & Uneven Tone Cleanser + Toner + Advanced Fade Cream Salicylic Acid + Niacinamide
- Price
- $22.06
- Rating
- 4.1/5
- Reviews
- 35
- Age
- 5mo ago

Ambi Even & Clear Advanced Fade Cream Hydroquinone-free Hyperpigmentation Treatment Stubborn Dark Spot Corrector Results In As Little As 2-3 Weeks Niacinamide Licorice Root Extract PHA 1 Fl Oz
- Price
- $9.03
- Rating
- 4.4/5
- Reviews
- 5,150
- Age
- 3y ago

Porcelana Nighttime Hydration Cream Updated Formula - Fades Dark Spots & Evens Skin Tone - For Sun or Age Spots Acne Scarring Melasma & Other Discoloration - Moisturizer w/Vitamins & Antioxidants
- Price
- $21.06
- Rating
- 4.4/5
- Reviews
- 1,557
- Age
- 3y ago

Porcelana Nighttime Hydration Cream Updated Formula - Fades Dark Spots & Evens Skin Tone - For Sun or Age Spots Acne Scarring Melasma & Other Discoloration - Moisturizer w/Vitamins & Antioxidants
- Price
- $13.72
- Rating
- 4.4/5
- Reviews
- 1,557
- Age
- 3y ago
Newest
by launch date
AMBI Even & Clear Facial Moisturizer SPF 30 Daily Face Lotion for Uneven Skin Tone Hyaluronic Acid Vitamins C & E Lightweight Sunscreen No White Cast For All Skin Types 3.5 Fl Oz
- Price
- $12.24
- Rating
- 4.6/5
- Reviews
- 69
- Age
- 3mo ago

Ambi Even & Clear Daily Skin Tone Kit 3-Step Regimen for Acne Dark Spots & Uneven Tone Cleanser + Toner + Advanced Fade Cream Salicylic Acid + Niacinamide
- Price
- $22.06
- Rating
- 4.1/5
- Reviews
- 35
- Age
- 5mo ago

Ambi Even & Clear Facial Moisturizer with Sunscreen SPF 30 1.7 Ounce
- Price
- $8.04
- Rating
- 4.4/5
- Reviews
- 346
- Age
- 2y ago
![Porcelana Daytime Hydration Cream For Face & Body [Updated Formula] - Fades Dark Spots & Evens Skin Tone - For Sun & Age Spots Acne Scarring Melasma & Discoloration - Antioxidant Moisturizer (3 oz)](https://m.media-amazon.com/images/I/4122R1TbvbL.jpg)
Porcelana Daytime Hydration Cream For Face & Body [Updated Formula] - Fades Dark Spots & Evens Skin Tone - For Sun & Age Spots Acne Scarring Melasma & Discoloration - Antioxidant Moisturizer (3 oz)
- Price
- $14.14
- Rating
- 4.4/5
- Reviews
- 1,054
- Age
- 3y ago

Ambi Even & Clear Advanced Fade Cream Hydroquinone-free Hyperpigmentation Treatment Stubborn Dark Spot Corrector Results In As Little As 2-3 Weeks Niacinamide Licorice Root Extract PHA 1 Fl Oz
- Price
- $9.03
- Rating
- 4.4/5
- Reviews
- 5,150
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 flat
Sellers
61
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
66%
Top 20: 100%
Open market
0%
- Ambi64%
- Palmer's29%
- Porcelana7%
Demand
Fade Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Fade Cream search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ambi fade cream228K/yr
- ambi158K/yr
- ambi fade cream for dark spots75K/yr
- palmers fade cream122K/yr
- palmers skin success fade cream29K/yr
- skin success fade cream36K/yr
- porcelana skin lightening cream30K/yr
- palmers skin success31K/yr
- esoterica fade cream23K/yr
- skin success17K/yr
Reviews and returns
What reviews say buyers love and hate about Fade Cream
We read the reviews and the return reasons for every product selling here.
“DIDN'T WORK”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fade Cream questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









