Facial Steamer

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.

Searches, last 12 months

2.7M

Growth, 90 days vs prior 90

-20.0%

Conversion, latest week

2.6%

Market size, estimated

$3.2Ma year

Peak month

December2.2× the quietest month

Top search term

facial steamer1.0M searches a year

Listings sell for $44.80 on average, from $6.06 to $151.60. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At $44.80 that is $90K to $112K a year per listing.

Average price

$44.80inside the $15 to $100 sweet spot

Price range

$6.06–$151.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

$90K–$112K

Returns

5.1%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #27 within Skin Care Tools. It carries 6,215 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

97%

Out of stock, average day

1.8%

Average rank

#27in Skin Care Tools

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

6,215per listing

Listings tracked

34

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

45 months