Facial Mask for Men
FailThe top 5 brands take 96% of clicks, so Facial Mask for Men is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $265K/yr179K searches / yr
- 90-day growth
- -15.7%search demand this quarter
- Competition
- 84%top-5 click share · 7 brands · 11 sellers
Flapen Score
Facial Mask for Men against its category
The dotted line is the Beauty & Personal Care average. Past it, Facial Mask for Men is stronger. Inside it, weaker.
Market
The Facial Mask for Men market on Amazon at a glance
Shoppers on Amazon United States searched for Facial Mask for Men 179K times last year and spent an estimated $265K. The top 5 brands take 96% of clicks. Demand peaks in Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $265K a year.
- Searches, last 12 months
- 179K
- Growth, 90 days vs prior 90
- -15.7%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $265Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- dead sea mud mask53K searches a year
02 · Price
A sale here is worth $20.69.
Listings sell for $20.69 on average, from $10.08 to $33.95. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $20.69 that is $21K to $26K a year per listing.
- Average price
- $20.69inside the $15 to $100 sweet spot
- Price range
- $10.08–$33.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $21K–$26K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #173 within Body Mud. It carries 18,094 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #173in Body Mud
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 18,094per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Facial Mask for Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
11
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
2%
- Brand 157%
- Brand 227%
- Brand 34%
- Brand 44%
- Brand 53%
- Brand 62%
- Open — no brand owns it (1 brand, 2%)
Demand
Facial Mask for Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.1×
Search terms
Top Facial Mask for Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dead sea mud mask53K/yr
- bro mask27K/yr
- mens face mask skin care13K/yr
- face mask for men skin care6K/yr
- bro mask for men15K/yr
- mens facial mask8K/yr
- mens mask facial4K/yr
- dead sea mask6K/yr
- new york biology dead sea mud mask5K/yr
- mud mask for men4K/yr
Reviews and returns
What reviews say buyers love and hate about Facial Mask for Men
We read the reviews and the return reasons for every product selling here.
“just expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Facial Mask for Men questions
Answered from the same tracked data.









