Facial Accessories

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

158K

Growth, 90 days vs prior 90

-14.9%

Conversion, latest week

1.9%

Market size, estimated

$93Ka year

Peak month

December2.0× the quietest month

Top search term

at home facial31K searches a year

Listings sell for $30.34 on average, from $4.53 to $335.18. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $30.34 that is $0 to $3K a year per listing.

Average price

$30.34inside the $15 to $100 sweet spot

Price range

$4.53–$335.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

0.9%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #38 within Skin Care Tools. It carries 11,478 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

2.2%

Average rank

#38in Skin Care Tools

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

11,478per listing

Listings tracked

67

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

45 months