Face Sweat Blocker

Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +173.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $158K a year.

Searches, last 12 months

270K

Growth, 90 days vs prior 90

+173.0%

Conversion, latest week

2.9%

Market size, estimated

$158Ka year

Peak month

July7.8× the quietest month

Top search term

face antiperspirant69K searches a year

Listings sell for $19.99 on average, from $13.16 to $42.50. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $19.99 that is $10K to $15K a year per listing.

Average price

$19.99inside the $15 to $100 sweet spot

Price range

$13.16–$42.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$10K–$15K

Returns

1.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #112 within Deodorants & Antiperspirants. It carries 1,819 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

90%

Out of stock, average day

8.8%

Average rank

#112in Deodorants & Antiperspirants

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

1,819per listing

Listings tracked

20

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months