Face Serum Set
FailThe average product has 39,432 reviews to catch up to, so Face Serum Set is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $48K/yr35K searches / yr
- 90-day growth
- -10.6%search demand this quarter
- Competition
- 56%top-5 click share · 7 brands · 12 sellers
Flapen Score
Face Serum Set against its category
The dotted line is the Beauty & Personal Care average. Past it, Face Serum Set is stronger. Inside it, weaker.
Market
The Face Serum Set market on Amazon at a glance
Shoppers on Amazon United States searched for Face Serum Set 35K times last year and spent an estimated $48K. The top 5 brands take 97% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 6.2% of those searches ended in a purchase.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- -10.6%
- Conversion, latest week
- 6.2%
- Market size, estimated
- $48Ka year
- Top search term
- tree of life serum10K searches a year
02 · Price
A sale here is worth $21.80.
Listings sell for $21.80 on average, from $9.19 to $58.34. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $21.80 that is $2K to $5K a year per listing.
- Average price
- $21.80inside the $15 to $100 sweet spot
- Price range
- $9.19–$58.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #443 within Serums. It carries 39,432 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #443in Serums
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 39,432per listing
- Listings tracked
- 22
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Face Serum Set products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
12
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
56%
Top 20: 99%
Open market
1%
- Brand 164%
- Brand 218%
- Brand 37%
- Brand 44%
- Brand 54%
- Brand 61%
- Open — no brand owns it (1 brand, 1%)
Demand
Face Serum Set search demand
Weekly searches over the year. Pick a range.
Search terms
Top Face Serum Set search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tree of life serum10K/yr
- serum set7K/yr
- tree of life skin care products5K/yr
- face serum set6K/yr
- tree of life face products4K/yr
- tree of life beauty3K/yr
Reviews and returns
What reviews say buyers love and hate about Face Serum Set
We read the reviews and the return reasons for every product selling here.
“Allergic reaction”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Serum Set questions
Answered from the same tracked data.









