Face Mask Brush
FailPrices span $3.98–$7.81, mostly outside the sweet spot, so Face Mask Brush is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $350K/yr572K searches / yr
- 90-day growth
- -5.7%search demand this quarter
- Competition
- 68%top-5 click share · 13 brands · 14 sellers
Flapen Score
Face Mask Brush against its category
The dotted line is the Beauty & Personal Care average. Past it, Face Mask Brush is stronger. Inside it, weaker.
Market
The Face Mask Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Face Mask Brush 572K times last year and spent an estimated $350K. The top 5 brands take 79% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 10.5% of those searches ended in a purchase.
Shoppers searched for this 572K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $350K a year.
- Searches, last 12 months
- 572K
- Growth, 90 days vs prior 90
- -5.7%
- Conversion, latest week
- 10.5%
- Market size, estimated
- $350Ka year
- Peak month
- March1.5× the quietest month
- Top search term
- face mask applicator141K searches a year
02 · Price
A sale here is worth $5.82.
Listings sell for $5.82 on average, from $3.98 to $7.81. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At $5.82 that is $23K to $29K a year per listing.
- Average price
- $5.82under the $15 to $100 sweet spot
- Price range
- $3.98–$7.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $23K–$29K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #88 within Makeup Brushes & Tools. It carries 8,496 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #88in Makeup Brushes & Tools
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 8,496per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Face Mask Brush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
medicube Jelly Brush | Mask Application Tool for Even Coverage
- Price
- $6.65
- Rating
- 4.6/5
- Reviews
- 4,388
- Age
- 2y ago

Cuttte 4pcs Silicone Face Mask Applicators Flexible Facial Mud Masks Applicator Hairless Moisturizers Tools Soft Facial Brushes for Mud Clay Charcoal
- Price
- $4.03
- Rating
- 4.6/5
- Reviews
- 19,610
- Age
- 7y ago

medicube Multi Silicone Jelly Brush | Pore Brush & Face Mask Applicator
- Price
- $7.13
- Rating
- 4.8/5
- Reviews
- 1,087
- Age
- 1y ago

Mask Applicator Silicone Face Brush Face Mud Cream Clay Mask DIY Modeling Mask Brushes DIY Mud Mixing Spatula Double-end Handheld Scoop Skin Care Make up Foundation Gel Cosmetic Tools
- Price
- $4.09
- Rating
- 4.8/5
- Reviews
- 791
- Age
- 1y ago

2 PCS Silicone Face Mask Brush Mask Beauty Tool Soft Silicone Facial Mud Mask Applicator Brush Hairless Body Lotion And Body Butter Applicator Tools Pastel
- Price
- $5.38
- Rating
- 4.6/5
- Reviews
- 77,980
- Age
- 6y ago
Trending
estimated 90-day click momentum
RamPula Silicone Facial Mask Applicator Face Masks Skincare Brush Facial Scrubber Double-Head Lotion Spatula Scoop for Makeup Foundation Cream Lotion Moisturizer Gel Peel Mud Masks (Purple+Gray)
- Price
- $6.00
- Rating
- 4.5/5
- Reviews
- 2,782
- Age
- 3y ago

DR.URUR Silicone Mask Brush Applicator for Face Even Coverage Tool Durable Beauty Spatula Easy to Clean Korean Beauty Skincare Accessory
- Price
- $6.01
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 5mo ago

LORMAY Jelly Brush | 2 Pcs Silicone Face Mask Brushes | Mask Application Tool for Even Coverage | Skincare Enhancer | Durable Silicone | Easy to Clean | All Skin Types (Tapered brush head)
- Price
- $7.81
- Rating
- 4.8/5
- Reviews
- 39
- Age
- 9mo ago

4 Pcs Silicone Face Mask Applicators Flexible Facial Mud Masks Applicator Face Scrubber Supplies Tool for Applying Facial Mask Sleeping Mask Clay Mask Body Lotion
- Price
- $4.99
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 8mo ago

Mask Applicator Silicone Face Brush Face Mud Cream Clay Mask DIY Modeling Mask Brushes DIY Mud Mixing Spatula Double-end Handheld Scoop Skin Care Make up Foundation Gel Cosmetic Tools
- Price
- $4.09
- Rating
- 4.8/5
- Reviews
- 791
- Age
- 1y ago
Newest
by launch date
DR.URUR Silicone Mask Brush Applicator for Face Even Coverage Tool Durable Beauty Spatula Easy to Clean Korean Beauty Skincare Accessory
- Price
- $6.01
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 5mo ago

4 Pcs Silicone Face Mask Applicators Flexible Facial Mud Masks Applicator Face Scrubber Supplies Tool for Applying Facial Mask Sleeping Mask Clay Mask Body Lotion
- Price
- $4.99
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 8mo ago

LORMAY Jelly Brush | 2 Pcs Silicone Face Mask Brushes | Mask Application Tool for Even Coverage | Skincare Enhancer | Durable Silicone | Easy to Clean | All Skin Types (Tapered brush head)
- Price
- $7.81
- Rating
- 4.8/5
- Reviews
- 39
- Age
- 9mo ago

medicube Multi Silicone Jelly Brush | Pore Brush & Face Mask Applicator
- Price
- $7.13
- Rating
- 4.8/5
- Reviews
- 1,087
- Age
- 1y ago

Mask Applicator Silicone Face Brush Face Mud Cream Clay Mask DIY Modeling Mask Brushes DIY Mud Mixing Spatula Double-end Handheld Scoop Skin Care Make up Foundation Gel Cosmetic Tools
- Price
- $4.09
- Rating
- 4.8/5
- Reviews
- 791
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
14
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
68%
Top 20: 100%
Open market
16%
- medicube33%
- Cuttte24%
- RamPula10%
- LORMAY7%
- Opiqcey5%
- DR.URUR5%
- Open — no brand owns it (7 brands, 16%)
Demand
Face Mask Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Face Mask Brush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- face mask applicator141K/yr
- face mask brush79K/yr
- mask brush45K/yr
- mask applicator20K/yr
- mask applicator tool49K/yr
- silicone face mask applicator23K/yr
- face mask brush applicator30K/yr
- mask brushes for facials27K/yr
- medicube brush14K/yr
- face mask spatula22K/yr
Reviews and returns
What reviews say buyers love and hate about Face Mask Brush
We read the reviews and the return reasons for every product selling here.
“Just wasnt the right fit for me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Mask Brush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









