Face Care Set for Women
MaybeAn estimated 0.7% of orders come back. But demand is soft, at -19.9% this quarter, so Face Care Set for Women is a Maybe.
- Flapen Score
- 53 / 100Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 4853
- Market size
- $218K/yr623K searches / yr
- 90-day growth
- -19.9%search demand this quarter
- Competition
- 37%top-5 click share · 38 brands · 70 sellers
Flapen Score
Face Care Set for Women against its category
The dotted line is the Beauty & Personal Care average. Past it, Face Care Set for Women is stronger. Inside it, weaker.
Market
The Face Care Set for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Face Care Set for Women 623K times last year and spent an estimated $218K. The top 5 brands take 52% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 623K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.
- Searches, last 12 months
- 623K
- Growth, 90 days vs prior 90
- -19.9%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $218Ka year
- Peak month
- December3.5× the quietest month
- Top search term
- facial skin care sets & kits155K searches a year
02 · Price
A sale here is worth $26.14.
Listings sell for $26.14 on average, from $7.45 to $73.43. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $26.14 that is $3K to $7K a year per listing.
- Average price
- $26.14inside the $15 to $100 sweet spot
- Price range
- $7.45–$73.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #64 within Facial Kits. It carries 5,542 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 1.3%
- Average rank
- #64in Facial Kits
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 5,542per listing
- Listings tracked
- 47
04 · Newcomers
8 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Face Care Set for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
The Ordinary The Acne Set 3-Step Skin Regimen with Glucoside Foaming Cleanser Salicylic Acid 2% Solution and Natural Moisturizing Factors + Beta Glucan | Skin Care Set
- Price
- $15.85
- Rating
- 4.6/5
- Reviews
- 5,046
- Age
- 1y ago

e.l.f. SKIN Holy Hydration! Hydrated Ever After Skincare Mini Kit Cleanser Makeup Remover Moisturizer & Eye Cream For Hydrating Skin Airplane-Friendly Sizes
- Price
- $20.50
- Rating
- 4.7/5
- Reviews
- 12,187
- Age
- 5y ago

6-Piece Hydrating Vitamin C Skincare Set with Niacinamide Daily Face Care Routine Includes Cleanser Toner Serum Moisturizer Eye Cream & Face Lotion for Self Care
- Price
- $26.78
- Rating
- 4.6/5
- Reviews
- 469
- Age
- 1y ago

Avocado Skin Care Set 11-In-1 Skincare Gift Set With Facial Cleanser Face Serum Face Cream Eye Cream Toner moisturizing lotion& Facial mask. Skin Care Kit For Women Men
- Price
- $20.37
- Rating
- 4.5/5
- Reviews
- 384
- Age
- 2y ago

e.l.f. SKIN Holy Hydration! Jet Set Hydration Kit Travel Friendly Hydrating Skincare Set Face Cleanser Balm Moisturizer Eye Cream & Night Cream Vegan & Cruelty-Free
- Price
- $17.18
- Rating
- 4.7/5
- Reviews
- 10,971
- Age
- 2y ago
Trending
estimated 90-day click momentum
Gifts for Women Coconut 32 Pcs Facial Skin Care Kit Home Spa & Self-Care Gifts Basket Set Bath and Body Gifts Basket for Women Face Sheet Mask Serum Birthday Christmas Anniversary Wife Mom
- Price
- $37.12
- Rating
- 4.7/5
- Reviews
- 1,067
- Age
- 9mo ago

SKIN1004 Centella Travel Kit Korean Skin Care Set with Toner Moisturiser Serum Cleansing Oil & Cleanser Travel Size Set with Madagascar Centella Sensitive Skin Perfect for Travel Beauty & Gifts
- Price
- $21.67
- Rating
- 4.7/5
- Reviews
- 2,363
- Age
- 3y ago

Anua Salmon DNA PDRN Glow Essential Starter Kit Hyaluronic Acid Skincare Set Glass Skin Routine with Firming & Hydrating Cleanser Toner Serum & Cream Mini Travel Essentials Korean Skincare Gift
- Price
- $22.80
- Rating
- 4.5/5
- Reviews
- 379
- Age
- 9mo ago

Summer Fridays Jet Lag Essentials - Mini Hydrating Skin Care Set With Jet Lag Mask Eye Patches Deep Hydration Face Serum & Hydration Mist - Travel Size Skincare Kit & Gift Set (4 Count)
- Price
- $34.01
- Rating
- 4.6/5
- Reviews
- 253
- Age
- 1y ago

medicube Glass Skin Collagen Trial Kit | Korean Skincare Set and Kit | Gifts for women | 4-Step Skincare Set for glowy skin | Travel Size
- Price
- $13.73
- Rating
- 4.5/5
- Reviews
- 913
- Age
- 2y ago
Newest
by launch date
e.l.f. SKIN Wake the e.l.f. Up Skincare Kit Travel-Size Hydrating Face Cleanser Sunscreen Moisturizer & Brightening Serum Vegan & Cruelty-Free
- Price
- $16.38
- Rating
- 4.6/5
- Reviews
- 454
- Age
- 9mo ago

Anua Salmon DNA PDRN Glow Essential Starter Kit Hyaluronic Acid Skincare Set Glass Skin Routine with Firming & Hydrating Cleanser Toner Serum & Cream Mini Travel Essentials Korean Skincare Gift
- Price
- $22.80
- Rating
- 4.5/5
- Reviews
- 379
- Age
- 9mo ago

Gifts for Women Coconut 32 Pcs Facial Skin Care Kit Home Spa & Self-Care Gifts Basket Set Bath and Body Gifts Basket for Women Face Sheet Mask Serum Birthday Christmas Anniversary Wife Mom
- Price
- $37.12
- Rating
- 4.7/5
- Reviews
- 1,067
- Age
- 9mo ago

mixsoon Pure Glow Essentials Set - 5-Step Skincare Kit - Travel kit Travel size kit Hydrating Skincare Gift Set (15ml*1+20ml*3+30ml*1) Korean Glass Skin Care
- Price
- $20.63
- Rating
- 4.7/5
- Reviews
- 1,152
- Age
- 1y ago

medicube Salmon DNA PDRN Glow Kit | Travel Essential Mini Skincare Set
- Price
- $12.19
- Rating
- 4.6/5
- Reviews
- 1,475
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.
Brands
38 rising
Sellers
70
Est. top-5 brand share
52%
Top 20: 86%
Est. top-5 click share
37%
Top 20: 77%
Open market
43%
- The Ordinary19%
- e.l.f.16%
- ANUA6%
- UZTUZT6%
- Etuanxi6%
- SKIN10045%
Demand
Face Care Set for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Face Care Set for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- facial skin care sets & kits155K/yr
- face care set for women104K/yr
- face care kit56K/yr
- facial set33K/yr
- mini skincare set33K/yr
- skin care routine kit for women29K/yr
- face routine set for women27K/yr
- skincare pack25K/yr
- face kit skin care for women22K/yr
- face kit21K/yr
Reviews and returns
What reviews say buyers love and hate about Face Care Set for Women
We read the reviews and the return reasons for every product selling here.
“Allergic Reaction”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Care Set for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









