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eyetour eyeshadow tool

Skip it

A small market ($993/yr) — this niche doesn't clear our bar today.

Market size 0Growth 0Conversion 21Competition 9Returns 86Price range 0Avg price 20Brand share 0Review moat 52Quality gap 100

Quality gap

Incredible3.5★

avg incumbent rating — lower means beatable quality

Returns

Great1.5%

return rate — above 5% kills the launch gate

Review moat

Good1,415.17

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Avg price

Bad$7.30

avg listing price — sweet spot $15–$100

Competition

Bad89%

top-5 click share — a locked-up shelf

Market size

Bad$993

$993/yr · 8K searches

Growth

Bad-67.4%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$3.37–$13.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, eyetour eyeshadow tool is a $993/yr Amazon United States market (8K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Aug. Verdict: Skip it — 26/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

eyetour eyeshadow tool market data

Units sold / yr
100–250
avg 0–100/product
Revenue / yr
$730–$2K
units × avg price
Conversion rate
1.6%
Avg BSR
#207
Page quality
0%
Prime
67%
Sponsored
83%
Out of stock
17.1%
Avg brand age
44 months
Avg seller age
149 days

Competition & brand share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Haldane31%
  • Generic31%
  • DAGEDA16%
  • SUMEITANG12%
  • JIMIRE11%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 63 weeks — -67.4% search growth over the last 90 days.
800600Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Aug · busiest ÷ quietest = 6.6×

Top eyetour eyeshadow tool search terms

  • eyetour eyeshadow tool3K/yr
  • eyeshadow assistant2K/yr
  • eye makeup aid2K/yr
  • eyetour1K/yr
  • eye makeup aid tool614/yr
All search terms

Top eyetour eyeshadow tool products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$9920%$19930%$29840%$397101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about eyetour eyeshadow tool

What buyers praise and complain about, mined from review topics.

What buyers love

Eyelash Quality50%

“Works great to prevent mascara smudging”

Value For Money19%

“Works well for the price”

Size-Overall6%

“Fit”

Ease Of Cleaning6%

“Easy to use easy clean”

Ease Of Use4%

“So comfortable to use”

Comfort-Overall4%

“it is comfortable to put up against my face”

What buyers complain about

Functionality-Overall28%

“Cheep doesn't work”

Ease Of Use13%

“Not easy to use”

Hard Feel8%

“This is a hard plastic”

Size-Overall8%

“Too big”

Material Quality6%

“Cheap plastic”

Weight Heavy6%

“It's kind of bulky”

Strength6%

“Not sturdy & hard to use”

Grip6%

“My hand shakes really bad so this shield allows me to continue apply my makeup”

Quality-Overall6%

“Junk”

Natural Resource Wastage2%

“Waste of money”

Top return reasons

Functionality-Overall22%
Size-Overall16%
Advertised Vs Actual Product13%
Quality-Overall11%
Ease Of Use9%
Shape/Style5%
Defective Material/Parts5%
Material Quality4%
Eyelash Quality3%
Strength3%

Common questions

Is eyetour eyeshadow tool profitable to sell on Amazon United States?
The niche generates $993/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -67.4%. Flapen's verdict: Skip it (26/100).
How competitive is the eyetour eyeshadow tool niche?
5 brands and 7 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in eyetour eyeshadow tool?
Top complaints mined from reviews: Functionality-Overall, Ease Of Use, Hard Feel. The return rate is 1.5%.
When does demand for eyetour eyeshadow tool peak?
Demand peaks in Jan–Feb–Aug; the busiest month runs 6.6× the quietest.
What does it cost to enter the eyetour eyeshadow tool niche?
Listings span $3.37–$13.78; the average listing price is $7.30 (sweet spot $15–$100). The average incumbent carries 1,415 reviews — the moat a new listing must climb.