Eyeliner Stencils
MaybeThe products selling today average only 4.0★. But demand is soft, at -18.0% this quarter, so Eyeliner Stencils is a Maybe.
- Flapen Score
- 59 / 100Top 10% of 10,978 Beauty & Personal Care niches · +11 vs the category median of 4859
- Market size
- $245K/yr690K searches / yr
- 90-day growth
- -18.0%search demand this quarter
- Competition
- 41%top-5 click share · 20 brands · 58 sellers
Flapen Score
Eyeliner Stencils against its category
The dotted line is the Beauty & Personal Care average. Past it, Eyeliner Stencils is stronger. Inside it, weaker.
Market
The Eyeliner Stencils market on Amazon at a glance
Shoppers on Amazon United States searched for Eyeliner Stencils 690K times last year and spent an estimated $245K. The top 5 brands take 63% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 690K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $245K a year.
- Searches, last 12 months
- 690K
- Growth, 90 days vs prior 90
- -18.0%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $245Ka year
- Peak month
- August1.6× the quietest month
- Top search term
- jeffree star cosmetics243K searches a year
02 · Price
A sale here is worth $14.63.
Listings sell for $14.63 on average, from $3.99 to $84.87. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $14.63 that is $1K to $4K a year per listing.
- Average price
- $14.63under the $15 to $100 sweet spot
- Price range
- $3.99–$84.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
51% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #744 within Eyes. It carries 1,849 reviews at 3.99 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 51%
- Prime listings
- 95%
- Out of stock, average day
- 14.0%
- Average rank
- #744in Eyes
- Average rating
- 3.99 starsAmazon United States average 4.42 stars
- Average reviews
- 1,849per listing
- Listings tracked
- 39
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Eyeliner Stencils products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
58
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
41%
Top 20: 77%
Open market
32%
- Brand 128%
- Brand 217%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Eyeliner Stencils search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Eyeliner Stencils search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- jeffree star cosmetics243K/yr
- eyeliner stencil96K/yr
- jeffree star69K/yr
- eyeliner tool77K/yr
- eyeshadow stencil24K/yr
- eyeliner stencil tool14K/yr
- jeffree star lipstick15K/yr
- eyeshadow stencils for eyes10K/yr
- eyeliner guide tool9K/yr
- winged eyeliner tool23K/yr
Reviews and returns
What reviews say buyers love and hate about Eyeliner Stencils
We read the reviews and the return reasons for every product selling here.
“I dont know whos it would fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eyeliner Stencils questions
Answered from the same tracked data.









