Eyelid Mask
FailThe top 5 brands take 100% of clicks, so Eyelid Mask is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $170K/yr206K searches / yr
- 90-day growth
- -41.0%search demand this quarter
- Competition
- 68%top-5 click share · 4 brands · 6 sellers
Flapen Score
Eyelid Mask against its category
The dotted line is the Beauty & Personal Care average. Past it, Eyelid Mask is stronger. Inside it, weaker.
Market
The Eyelid Mask market on Amazon at a glance
Shoppers on Amazon United States searched for Eyelid Mask 206K times last year and spent an estimated $170K. All 4 brands take every click. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -41.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.
- Searches, last 12 months
- 206K
- Growth, 90 days vs prior 90
- -41.0%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $170Ka year
- Top search term
- genabelle38K searches a year
02 · Price
A sale here is worth $23.77.
Listings sell for $23.77 on average, from $15.10 to $30.42. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $23.77 that is $12K to $18K a year per listing.
- Average price
- $23.77inside the $15 to $100 sweet spot
- Price range
- $15.10–$30.42
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $12K–$18K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #962 within Eyes. It carries 244 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 3.4%
- Average rank
- #962in Eyes
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 244per listing
- Listings tracked
- 14
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Eyelid Mask products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 rising
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- Brand 190%
- Brand 25%
- Brand 33%
- Brand 42%
Demand
Eyelid Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, May · busiest ÷ quietest = 4.5× · 9 of 12 months tracked
Search terms
Top Eyelid Mask search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- genabelle38K/yr
- genabelle pdrn68K/yr
- genabelle pdrn 360 eye patches5K/yr
- 360 eye patches9K/yr
- upper eyelid patches11K/yr
- genebella pdrn2K/yr
- upper eyelid firming patches9K/yr
- genebelle8K/yr
- eyelid mask6K/yr
- eyelid patches5K/yr
Reviews and returns
What reviews say buyers love and hate about Eyelid Mask
We read the reviews and the return reasons for every product selling here.
“Shitty way to apply it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eyelid Mask questions
Answered from the same tracked data.









