Eyelash Tint Mascara
FailThe top 5 brands take 97% of clicks, so Eyelash Tint Mascara is a Fail.
- Flapen Score
- 41 / 100Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 4841
- Market size
- $74K/yr72K searches / yr
- 90-day growth
- -2.1%search demand this quarter
- Competition
- 82%top-5 click share · 6 brands · 59 sellers
Flapen Score
Eyelash Tint Mascara against its category
The dotted line is the Beauty & Personal Care average. Past it, Eyelash Tint Mascara is stronger. Inside it, weaker.
Market
The Eyelash Tint Mascara market on Amazon at a glance
Shoppers on Amazon United States searched for Eyelash Tint Mascara 72K times last year and spent an estimated $74K. The top 5 brands take 97% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 72K
- Growth, 90 days vs prior 90
- -2.1%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $74Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- eyeko10K searches a year
02 · Price
A sale here is worth $14.27.
Listings sell for $14.27 on average, from $8.53 to $23.77. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $14.27 that is $7K to $11K a year per listing.
- Average price
- $14.27under the $15 to $100 sweet spot
- Price range
- $8.53–$23.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$11K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
44% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #334 within Eyes. It carries 26,805 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 100%
- Out of stock, average day
- 13.1%
- Average rank
- #334in Eyes
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 26,805per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Eyelash Tint Mascara products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
59
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
0%
- Brand 151%
- Brand 231%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 63%
Demand
Eyelash Tint Mascara search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Eyelash Tint Mascara search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- eyeko10K/yr
- eyeko mascara15K/yr
- lash tint mascara9K/yr
- maybelline mascara primer9K/yr
- eyelash tint mascara4K/yr
- sky high mascara primer5K/yr
- sky high primer4K/yr
- maybelline primer mascara4K/yr
- maybelline lash primer3K/yr
- maybelline sky high primer4K/yr
Reviews and returns
What reviews say buyers love and hate about Eyelash Tint Mascara
We read the reviews and the return reasons for every product selling here.
“I was skeptical about buying this lash primer due to its low price”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eyelash Tint Mascara questions
Answered from the same tracked data.









