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Eyelash Curler Refills

Maybe

Buyers convert on 13.9% of searches. But prices span $3.60–$8.80, mostly outside the sweet spot, so Eyelash Curler Refills is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$241K/yr309K searches / yr
90-day growth
-2.6%search demand this quarter
Competition
74%top-5 click share · 17 brands · 19 sellers

Flapen Score

Eyelash Curler Refills against its category

The dotted line is the Beauty & Personal Care average. Past it, Eyelash Curler Refills is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyelash Curler Refills market on Amazon at a glance

Shoppers on Amazon United States searched for Eyelash Curler Refills 309K times last year and spent an estimated $241K. The top 5 brands take 75% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 13.9% of those searches ended in a purchase.

Shoppers searched for this 309K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $241K a year.

Searches, last 12 months
309K
Growth, 90 days vs prior 90
-2.6%
Conversion, latest week
13.9%
Market size, estimated
$241Ka year
Peak month
December1.3× the quietest month
Top search term
eyelash curler refills158K searches a year

02 · Price

A sale here is worth $5.61.

Listings sell for $5.61 on average, from $3.60 to $8.80. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $5.61 that is $14K to $17K a year per listing.

Average price
$5.61under the $15 to $100 sweet spot
Price range
$3.60–$8.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$14K–$17K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #102 within Makeup Brushes & Tools. It carries 933 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#102in Makeup Brushes & Tools
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
933per listing
Listings tracked
18

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Eyelash Curler Refills products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

17 rising

Sellers

19

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

19%

  • Brand 119%
  • Brand 218%
  • Brand 314%
  • Brand 412%
  • Brand 511%
  • Brand 66%

Demand

Eyelash Curler Refills search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KHoliday '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Eyelash Curler Refills search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eyelash curler refills158K/yr
  • eyelash curler pads55K/yr
  • eye lash curler refills24K/yr
  • lash curler refill pads18K/yr
  • eyelash curler replacement pads10K/yr
  • lash curler refills4K/yr
  • eyelash curler refill6K/yr
  • eyelash curler refill pads5K/yr
  • eyelash curler pad4K/yr
  • eyelash curler rubber refills5K/yr

Reviews and returns

What reviews say buyers love and hate about Eyelash Curler Refills

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
37%of negative reviews mention “Size-Overall”
1.0%of orders come back
“it was tight”
A buyer, on “Size-Overall”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Eyelash Curler Refills questions

Answered from the same tracked data.