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Eyebrow Wax Strips

Maybe

An estimated 0.5% of orders come back. But prices span $3.60–$13.31, mostly outside the sweet spot, so Eyebrow Wax Strips is a Maybe.

Flapen Score
51
51 / 100
Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Market size
$388K/yr405K searches / yr
90-day growth
-0.7%search demand this quarter
Competition
67%top-5 click share · 11 brands · 28 sellers

Flapen Score

Eyebrow Wax Strips against its category

The dotted line is the Beauty & Personal Care average. Past it, Eyebrow Wax Strips is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyebrow Wax Strips market on Amazon at a glance

Shoppers on Amazon United States searched for Eyebrow Wax Strips 405K times last year and spent an estimated $388K. The top 5 brands take 84% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 10.3% of those searches ended in a purchase.

Shoppers searched for this 405K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $388K a year.

Searches, last 12 months
405K
Growth, 90 days vs prior 90
-0.7%
Conversion, latest week
10.3%
Market size, estimated
$388Ka year
Peak month
August1.5× the quietest month
Top search term
eyebrow wax strips264K searches a year

02 · Price

A sale here is worth $9.31.

Listings sell for $9.31 on average, from $3.60 to $13.31. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $9.31 that is $23K to $28K a year per listing.

Average price
$9.31under the $15 to $100 sweet spot
Price range
$3.60–$13.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,500–3,000
Revenue per listing a year
$23K–$28K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.9% of listings are out of stock. The average listing ranks #59 within Women's. It carries 4,614 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
20.9%
Average rank
#59in Women's
Average rating
3.99 starsAmazon United States average 4.42 stars
Average reviews
4,614per listing
Listings tracked
17

04 · Newcomers

2 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
2Amazon's first-year sales bar
Average brand age
53 months

Products

Top Eyebrow Wax Strips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

28

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

12%

  • Brand 136%
  • Brand 226%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (5 brands, 12%)

Demand

Eyebrow Wax Strips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Eyebrow Wax Strips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eyebrow wax strips264K/yr
  • wax strips for eyebrows30K/yr
  • eye brow wax strip23K/yr
  • brow wax strips26K/yr
  • eyebrow waxing strips19K/yr
  • wax strips eyebrows9K/yr
  • eyebrow strips7K/yr
  • eyebrow wax strips for women7K/yr
  • eye brow wax strips6K/yr
  • eyebrows wax strips6K/yr

Reviews and returns

What reviews say buyers love and hate about Eyebrow Wax Strips

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Ease Of Use”
29%of negative reviews mention “Functionality-Overall”
0.5%of orders come back
“Not effective”
A buyer, on “Functionality-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Eyebrow Wax Strips questions

Answered from the same tracked data.