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Eyebrow Shaper

Maybe

The products selling today average only 3.7★. But buyers convert on only 2.6% of searches, so Eyebrow Shaper is a Maybe.

Flapen Score
64
64 / 100
Top 3% of 10,978 Beauty & Personal Care niches · +16 vs the category median of 48
Market size
$436K/yr1.3M searches / yr
90-day growth
+26.0%search demand this quarter
Competition
41%top-5 click share · 23 brands · 32 sellers

Flapen Score

Eyebrow Shaper against its category

The dotted line is the Beauty & Personal Care average. Past it, Eyebrow Shaper is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyebrow Shaper market on Amazon at a glance

Shoppers on Amazon United States searched for Eyebrow Shaper 1.3M times last year and spent an estimated $436K. The top 5 brands take 50% of clicks. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +26.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $436K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
+26.0%
Conversion, latest week
2.6%
Market size, estimated
$436Ka year
Peak month
May1.5× the quietest month
Top search term
eyebrow stamp175K searches a year

02 · Price

A sale here is worth $13.06.

Listings sell for $13.06 on average, from $4.27 to $43.57. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $13.06 that is $13K to $16K a year per listing.

Average price
$13.06under the $15 to $100 sweet spot
Price range
$4.27–$43.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,000–1,250
Revenue per listing a year
$13K–$16K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #1,075 within Eyes. It carries 2,088 reviews at 3.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
6.9%
Average rank
#1,075in Eyes
Average rating
3.73 starsAmazon United States average 4.42 stars
Average reviews
2,088per listing
Listings tracked
46

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Eyebrow Shaper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

32

Top-5 brand share

50%

Top 20: 97%

Top-5 click share

41%

Top 20: 79%

Open market

44%

  • Brand 116%
  • Brand 212%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Eyebrow Shaper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Eyebrow Shaper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eyebrow stamp175K/yr
  • eyebrow stencils for shaping265K/yr
  • eyebrow stencils188K/yr
  • brow stamp73K/yr
  • eyebrow stencil130K/yr
  • eyebrow stamp kit55K/yr
  • eye brow stencils for women71K/yr
  • brow stencil56K/yr
  • eyebrow stencils for older women46K/yr
  • brow stamp kit28K/yr

Reviews and returns

What reviews say buyers love and hate about Eyebrow Shaper

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Ease Of Use”
18%of negative reviews mention “Color”
2.5%of orders come back
“Too dark”
A buyer, on “Color”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Eyebrow Shaper questions

Answered from the same tracked data.