Is eyebrow scissors profitable to sell on Amazon United States?

The niche generates $1.1M/yr across 19 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Worth a look (55/100).

How competitive is the eyebrow scissors niche?

16 brands and 37 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in eyebrow scissors?

Top complaints mined from reviews: Quality-Overall, Durability, Ease Of Use. The return rate is 0.7%.

When does demand for eyebrow scissors peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the eyebrow scissors niche?

Listings span $3.89–$19.54; the average listing price is $8.54 (sweet spot $15–$100). The average incumbent carries 2,321 reviews — the moat a new listing must climb.

eyebrow scissors

Worth a look

Shows searches that convert (12.9% search→purchase), but soft demand (-11.8% this quarter) keeps it on the watch list.

Conversion

Incredible12.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Market size

Great$1.1M

$1.1M/yr · 1.0M searches

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,321.37

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$3.89–$19.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad$8.54

avg listing price — sweet spot $15–$100

Growth

Bad-11.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, eyebrow scissors is a $1.1M/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

eyebrow scissors market data

Units sold / yr: 125K–150K; avg 5,000–6,000/product
Revenue / yr: $1.1M–$1.3M; units × avg price
Conversion rate: 12.9%
Avg BSR: #16
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 0.9%
Avg brand age: 42 months
Avg seller age: 165 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

21%

Utopia Care34%
LePinko17%
TsMADDTs9%
Tweezerman8%
YAMHOHO7%
YEPRIME5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.8% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top eyebrow scissors search terms

eyebrow scissors597K/yr -12.3%11.5% conv.
brow scissors88K/yr -1.0%7.0% conv.
eyebrow scissors for women87K/yr -13.7%10.9% conv.
eyebrow scissors with comb39K/yr -12.1%5.4% conv.
eyebrow trimmer scissors49K/yr -36.1%6.2% conv.
eye brow scissors25K/yr -2.0%11.1% conv.
eye brow scissors for women25K/yr -14.9%9.7% conv.
tijeras para cejas17K/yr -15.2%3.9% conv.
eyebrow trimming scissors17K/yr -10.9%6.4% conv.
eyebrow scissors for men16K/yr -22.0%7.7% conv.

All search terms

Top eyebrow scissors products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Utopia Care Eyebrow Scissors Professional Stainless Steel Small Shears for Men and Women Nose Hair Scissors for Grooming Mustache Beard Eyelashes Ear Hair Trimming Silver

Utopia Care$5.794.4★15,312 rev

TsMADDTs Tweezers for Women Facial Hair 8 in 1 Eyebrow Kit with Tweezers Eyebrow Trimmer Scissors Razor Brush with Travel Bag Hair Plucking Daily Beauty Tools

TsMADDTs$8.964.5★1,408 rev

Utopia Care Eyebrow Scissors Professional Stainless Steel Small Shears for Men and Women Cuticle Nail Scissors Nose Hair Scissors for Grooming Mustache Beard Eyelashes Ear Hair Trimming Silver

Utopia Care$5.224.6★725 rev

Tweezerman Stainless Steel Eyebrow Shaping Scissors and Brush Set

Tweezerman$19.544.8★8,154 rev

Facial Hair Small Grooming Scissors For Men Women - Eyebrow Nose Hair Mustache Beard Eyelashes Ear Trimming Kit - Curved and Rounded Safety Tip Clippers For Hair Cutting - 2PCS Silver

LePinko$6.354.4★10,696 rev

Newest

by launch date

2-Pack Small Scissors Professional Eyebrow & Facial Hair Scissors - Stainless Steel Precision Grooming Kit for Women & Men | 3.5 Straight Tip for Eyebrows Beard Nose Mustache & Ear Hair Scissors

veztbiu$4.23128 rev

6mo ago

3.8 Inch Silver Eyebrow Scissors Stainless Steel small scissors for Personal Care Professional Grooming Scissors for Eyebrows Mustache & Beard Hair Trimming

ZASZO$7.85109 rev

8mo ago

Eyebrow Kit 17 in 1 Tweezers for Women Facial Hair Hair Scissors with Comb Eyebrow Trimmer Brow Brushes Hair Tools Travel Bag Professional Grooming Tweezer Set

NXPPYY$9.50268 rev

8mo ago

OFIDUS Eyebrow Scissors Trimmer with Comb Gift for Men and Women Stocking Stuffers

OFIDUS$9.95303 rev

1y ago

TsMADDTs Tweezers for Women Facial Hair 8 in 1 Eyebrow Kit with Tweezers Eyebrow Trimmer Scissors Razor Brush with Travel Bag Hair Plucking Daily Beauty Tools

TsMADDTs$8.961,408 rev

1y ago

What buyers say about eyebrow scissors

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Awesome quality”

Ease Of Use13%

“They've been really handy to have on the go”

Advertised Vs Actual Product10%

“As advertised”

Value For Money9%

“Excellent for the money”

Sharpness6%

“They're sharp and operate smoothly”

Size-Overall6%

“Perfect size”

Efficiency5%

“The tweezers work great”

Durability3%

“Cute and durable”

Comfort-Overall2%

“Comfortable”

Weight Light1%

“Its a thin case, lightweight, pretty”

What buyers complain about

Quality-Overall21%

“Bad quality”

Durability13%

“Broke after first use”

Ease Of Use11%

“Awkward to use”

Size-Overall9%

“Comes up short”

Functionality-Overall7%

“Doesnt work”

Sharpness6%

“Not sharp enough”

Value For Money3%

“Not worth the $”

Strength3%

“Little flimsy”

Thickness3%

“Not thin enough to cut brows”

Grip2%

“the grip is not good”

Top return reasons

Size-Overall25%

Functionality-Overall12%

Quality-Overall10%

Sharpness10%

Advertised Vs Actual Product9%

Defective Material/Parts7%

Ease Of Use5%

Value For Money4%

Product Condition3%

Suitability Short Hair2%

Common questions

Is eyebrow scissors profitable to sell on Amazon United States?: The niche generates $1.1M/yr across 19 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Worth a look (55/100).
How competitive is the eyebrow scissors niche?: 16 brands and 37 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in eyebrow scissors?: Top complaints mined from reviews: Quality-Overall, Durability, Ease Of Use. The return rate is 0.7%.
When does demand for eyebrow scissors peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the eyebrow scissors niche?: Listings span $3.89–$19.54; the average listing price is $8.54 (sweet spot $15–$100). The average incumbent carries 2,321 reviews — the moat a new listing must climb.