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Eyebrow Brush

Maybe

An estimated 0.6% of orders come back. But products sell for $6.37 on average, outside the sweet spot, so Eyebrow Brush is a Maybe.

Flapen Score
53
53 / 100
Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 48
Market size
$1.2M/yr1.5M searches / yr
90-day growth
-9.3%search demand this quarter
Competition
62%top-5 click share · 19 brands · 74 sellers

Flapen Score

Eyebrow Brush against its category

The dotted line is the Beauty & Personal Care average. Past it, Eyebrow Brush is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyebrow Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Eyebrow Brush 1.5M times last year and spent an estimated $1.2M. The top 5 brands take 66% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 12.6% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
-9.3%
Conversion, latest week
12.6%
Market size, estimated
$1.2Ma year
Peak month
January1.2× the quietest month
Top search term
eyebrow brush804K searches a year

02 · Price

A sale here is worth $6.37.

Listings sell for $6.37 on average, from $2.89 to $18.41. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 5,000 to 6,000 of them. At $6.37 that is $32K to $38K a year per listing.

Average price
$6.37under the $15 to $100 sweet spot
Price range
$2.89–$18.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
5,000–6,000
Revenue per listing a year
$32K–$38K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Makeup Brushes & Tools. It carries 4,790 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#12in Makeup Brushes & Tools
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
4,790per listing
Listings tracked
23

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Eyebrow Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

74

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

62%

Top 20: 97%

Open market

28%

  • Brand 119%
  • Brand 214%
  • Brand 312%
  • Brand 411%
  • Brand 510%
  • Brand 67%

Demand

Eyebrow Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Eyebrow Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eyebrow brush804K/yr
  • brow brush118K/yr
  • eye brow brush84K/yr
  • eyebrow brush and comb73K/yr
  • eyebrow comb64K/yr
  • eyebrow brushes44K/yr
  • brow brushes for eyebrows47K/yr
  • eye brow brush for women45K/yr
  • angled eyebrow brush28K/yr
  • brow brushes19K/yr

Reviews and returns

What reviews say buyers love and hate about Eyebrow Brush

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Eyelash Quality”
26%of negative reviews mention “Durability”
0.6%of orders come back
“Breaks easily”
A buyer, on “Durability”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Eyebrow Brush questions

Answered from the same tracked data.