Eye Lifting and Firming Serum
MaybeAn estimated 0.8% of orders come back. But shoppers spend an estimated $88K a year here, so Eye Lifting and Firming Serum is a Maybe.
- Flapen Score
- 59 / 100Top 10% of 10,978 Beauty & Personal Care niches · +11 vs the category median of 4859
- Market size
- $88K/yr83K searches / yr
- 90-day growth
- +26.0%search demand this quarter
- Competition
- 53%top-5 click share · 25 brands · 118 sellers
Flapen Score
Eye Lifting and Firming Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Eye Lifting and Firming Serum is stronger. Inside it, weaker.
Market
The Eye Lifting and Firming Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Eye Lifting and Firming Serum 83K times last year and spent an estimated $88K. The top 5 brands take 59% of clicks. Demand peaks in Apr–Jul. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 3.3% of those searches ended in a purchase.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +26.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- +26.0%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $88Ka year
- Peak month
- July24.8× the quietest month
- Top search term
- plated eye serum26K searches a year
02 · Price
A sale here is worth $31.71.
Listings sell for $31.71 on average, from $5.95 to $123.34. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $31.71 that is $3K to $8K a year per listing.
- Average price
- $31.71inside the $15 to $100 sweet spot
- Price range
- $5.95–$123.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #92 within Eyes. It carries 7,052 reviews at 4.11 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 3.5%
- Average rank
- #92in Eyes
- Average rating
- 4.11 starsAmazon United States average 4.42 stars
- Average reviews
- 7,052per listing
- Listings tracked
- 32
04 · Newcomers
9 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Eye Lifting and Firming Serum products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
118
Top-5 brand share
59%
Top 20: 96%
Top-5 click share
53%
Top 20: 89%
Open market
33%
- Brand 121%
- Brand 212%
- Brand 311%
- Brand 49%
- Brand 57%
- Brand 67%
Demand
Eye Lifting and Firming Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Jul · busiest ÷ quietest = 24.8×
Search terms
Top Eye Lifting and Firming Serum search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- plated eye serum26K/yr
- eye lifting and firming serum24K/yr
- caffeine serum for eyes11K/yr
- hyaluronic eye serum5K/yr
- collagen eye serum6K/yr
- eye lifting serum4K/yr
- hyaluronic acid eye serum3K/yr
- a313 eye serum3K/yr
- eye revive serum3K/yr
Keep looking
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Best Flapen score
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FAQ
Common Eye Lifting and Firming Serum questions
Answered from the same tracked data.









