Eye Care

Shoppers searched for this 365K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $651K a year.

Searches, last 12 months

365K

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

7.9%

Market size, estimated

$651Ka year

Peak month

January3.9× the quietest month

Top search term

loreal revitalift eye cream35K searches a year

Listings sell for $22.60 on average, from $5.95 to $59.32. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $22.60 that is $45K to $57K a year per listing.

Average price

$22.60inside the $15 to $100 sweet spot

Price range

$5.95–$59.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

2,000–2,500

Revenue per listing a year

$45K–$57K

Returns

1.0%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Eyes. It carries 17,316 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#34in Eyes

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

17,316per listing

Listings tracked

11

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months