Exfoliator

Shoppers searched for this 288K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $221K a year.

Searches, last 12 months

288K

Growth, 90 days vs prior 90

+3.5%

Conversion, latest week

4.4%

Market size, estimated

$221Ka year

Peak month

December9.0× the quietest month

Top search term

exfoliant128K searches a year

Listings sell for $17.29 on average, from $4.67 to $62.47. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $17.29 that is $4K to $9K a year per listing.

Average price

$17.29inside the $15 to $100 sweet spot

Price range

$4.67–$62.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

0.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #47 within Polishes & Scrubs. It carries 22,107 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#47in Polishes & Scrubs

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

22,107per listing

Listings tracked

27

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

68 months