Ewg Verified Body Wash
FailThe top 5 products take 81% of clicks, so Ewg Verified Body Wash is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $64K/yr50K searches / yr
- 90-day growth
- +8.3%search demand this quarter
- Competition
- 81%top-5 click share · 8 brands · 76 sellers
Flapen Score
Ewg Verified Body Wash against its category
The dotted line is the Beauty & Personal Care average. Past it, Ewg Verified Body Wash is stronger. Inside it, weaker.
Market
The Ewg Verified Body Wash market on Amazon at a glance
Shoppers on Amazon United States searched for Ewg Verified Body Wash 50K times last year and spent an estimated $64K. The top 5 brands take 89% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 7.0% of those searches ended in a purchase.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- +8.3%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $64Ka year
- Top search term
- avalon organics body wash16K searches a year
02 · Price
A sale here is worth $18.38.
Listings sell for $18.38 on average, from $9.91 to $34.93. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $18.38 that is $5K to $9K a year per listing.
- Average price
- $18.38inside the $15 to $100 sweet spot
- Price range
- $9.91–$34.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$9K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #407 within Cleansers. It carries 8,018 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 90%
- Out of stock, average day
- 1.5%
- Average rank
- #407in Cleansers
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 8,018per listing
- Listings tracked
- 10
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Ewg Verified Body Wash products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
76
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
7%
- Brand 169%
- Brand 27%
- Brand 35%
- Brand 44%
- Brand 54%
- Brand 64%
- Open — no brand owns it (2 brands, 7%)
Demand
Ewg Verified Body Wash search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.1× · 11 of 12 months tracked
Search terms
Top Ewg Verified Body Wash search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- avalon organics body wash16K/yr
- body wash luxury9K/yr
- organic shower gel11K/yr
- essential oil body wash8K/yr
- glossier body wash3K/yr
- avalon body wash3K/yr
Reviews and returns
What reviews say buyers love and hate about Ewg Verified Body Wash
We read the reviews and the return reasons for every product selling here.
“Funky Smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ewg Verified Body Wash questions
Answered from the same tracked data.









