Everlove Mascara

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months

63K

Growth, 90 days vs prior 90

+0.0%

Conversion, latest week

3.9%

Market size, estimated

$57Ka year

Top search term

everlove mascara for older women34K searches a year

Listings sell for $22.97 on average, from $14.90 to $35.86. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $22.97 that is $2K to $6K a year per listing.

Average price

$22.97inside the $15 to $100 sweet spot

Price range

$14.90–$35.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

0.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 18% ship with Prime. On an average day, 72.7% of listings are out of stock. The average listing ranks #420 within Eyes. It carries 2,357 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

18%

Out of stock, average day

72.7%

Average rank

#420in Eyes

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

2,357per listing

Listings tracked

11

10 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

4Amazon's first-year sales bar

Average brand age

30 months