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Eucalyptus Soap

Maybe

An estimated 0.2% of orders come back. But the top 5 brands take 96% of clicks, so Eucalyptus Soap is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$250K/yr95K searches / yr
90-day growth
+4.1%search demand this quarter
Competition
60%top-5 click share · 8 brands · 669 sellers

Flapen Score

Eucalyptus Soap against its category

The dotted line is the Beauty & Personal Care average. Past it, Eucalyptus Soap is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eucalyptus Soap market on Amazon at a glance

Shoppers on Amazon United States searched for Eucalyptus Soap 95K times last year and spent an estimated $250K. The top 5 brands take 96% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $250K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
+4.1%
Conversion, latest week
13.4%
Market size, estimated
$250Ka year
Peak month
October1.3× the quietest month
Top search term
eucalyptus soap25K searches a year

02 · Price

A sale here is worth $19.72.

Listings sell for $19.72 on average, from $4.57 to $64.68. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $19.72 that is $5K to $10K a year per listing.

Average price
$19.72inside the $15 to $100 sweet spot
Price range
$4.57–$64.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #714 within Cleansers. It carries 8,692 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#714in Cleansers
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
8,692per listing
Listings tracked
23

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Eucalyptus Soap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

669

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

3%

  • Brand 182%
  • Brand 24%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Demand

Eucalyptus Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Eucalyptus Soap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eucalyptus soap25K/yr
  • dr bronners eucalyptus12K/yr
  • dr bronners pure castile soap eucalyptus11K/yr
  • dr bronners eucalyptus soap10K/yr
  • dr. bronners eucalyptus castile soap6K/yr
  • eucalyptus soap bar8K/yr
  • eucalyptus bar soap7K/yr
  • dr bronner eucalyptus6K/yr
  • eucalyptus dr bronner2K/yr
  • dr bronner soap eucalyptus4K/yr

FAQ

Common Eucalyptus Soap questions

Answered from the same tracked data.