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Eucalyptus Mint

Maybe

An estimated 0.7% of orders come back. But the top 5 brands take 100% of clicks, so Eucalyptus Mint is a Maybe.

Flapen Score
53
53 / 100
Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 48
Market size
$783K/yr624K searches / yr
90-day growth
-6.9%search demand this quarter
Competition
49%top-5 click share · 5 brands · 250 sellers

Flapen Score

Eucalyptus Mint against its category

The dotted line is the Beauty & Personal Care average. Past it, Eucalyptus Mint is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eucalyptus Mint market on Amazon at a glance

Shoppers on Amazon United States searched for Eucalyptus Mint 624K times last year and spent an estimated $783K. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 624K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $783K a year.

Searches, last 12 months
624K
Growth, 90 days vs prior 90
-6.9%
Conversion, latest week
6.9%
Market size, estimated
$783Ka year
Peak month
December2.9× the quietest month
Top search term
dr teals lotion210K searches a year

02 · Price

A sale here is worth $18.14.

Listings sell for $18.14 on average, from $8.32 to $37.03. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $18.14 that is $14K to $18K a year per listing.

Average price
$18.14inside the $15 to $100 sweet spot
Price range
$8.32–$37.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
750–1,000
Revenue per listing a year
$14K–$18K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #581 within Lotions. It carries 2,289 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
94%
Out of stock, average day
2.1%
Average rank
#581in Lotions
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
2,289per listing
Listings tracked
32

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
70 months

Products

Top Eucalyptus Mint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 flat

Sellers

250

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

49%

Top 20: 89%

Open market

0%

  • Brand 174%
  • Brand 223%
  • Brand 32%
  • Brand 41%
  • Brand 51%
  • Open — no brand owns it (0%)

Demand

Eucalyptus Mint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.9×

Search terms

Top Eucalyptus Mint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dr teals lotion210K/yr
  • eucalyptus lotion55K/yr
  • dr teals body lotion40K/yr
  • stress relief lotion33K/yr
  • bath and body works aromatherapy46K/yr
  • dr. teals lotion24K/yr
  • aromatherapy lotion37K/yr
  • dr teal lotion20K/yr
  • bath and body works eucalyptus spearmint21K/yr
  • bath and body works stress relief22K/yr

Reviews and returns

What reviews say buyers love and hate about Eucalyptus Mint

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Smell”
22%of negative reviews mention “Smell”
0.7%of orders come back
“too smelly”
A buyer, on “Smell”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Eucalyptus Mint questions

Answered from the same tracked data.