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Eucalyptus Bath Bomb

Fail

Shoppers spend an estimated $57K a year here, so Eucalyptus Bath Bomb is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$57K/yr56K searches / yr
90-day growth
-19.2%search demand this quarter
Competition
62%top-5 click share · 17 brands · 613 sellers

Flapen Score

Eucalyptus Bath Bomb against its category

The dotted line is the Beauty & Personal Care average. Past it, Eucalyptus Bath Bomb is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eucalyptus Bath Bomb market on Amazon at a glance

Shoppers on Amazon United States searched for Eucalyptus Bath Bomb 56K times last year and spent an estimated $57K. The top 5 brands take 66% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-19.2%
Conversion, latest week
6.7%
Market size, estimated
$57Ka year
Peak month
December5.1× the quietest month
Top search term
lavender bath bombs31K searches a year

02 · Price

A sale here is worth $15.25.

Listings sell for $15.25 on average, from $2.89 to $37.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.25 that is $2K to $4K a year per listing.

Average price
$15.25inside the $15 to $100 sweet spot
Price range
$2.89–$37.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #322 within Bath & Bathing Accessories. It carries 4,282 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
8.2%
Average rank
#322in Bath & Bathing Accessories
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
4,282per listing
Listings tracked
21

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Eucalyptus Bath Bomb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

613

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

62%

Top 20: 99%

Open market

26%

  • Brand 121%
  • Brand 214%
  • Brand 314%
  • Brand 48%
  • Brand 58%
  • Brand 68%

Demand

Eucalyptus Bath Bomb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.1×

Search terms

Top Eucalyptus Bath Bomb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lavender bath bombs31K/yr
  • bath bombs lavender10K/yr
  • lavender bath bomb6K/yr
  • lavender bath bombs for women5K/yr
  • purple bath bombs4K/yr

Reviews and returns

What reviews say buyers love and hate about Eucalyptus Bath Bomb

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Smell”
42%of negative reviews mention “Smell”
0.4%of orders come back
“Doesn't smell good”
A buyer, on “Smell”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Eucalyptus Bath Bomb questions

Answered from the same tracked data.